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Volume 33 - Issue No: 92
 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 
 

JCDecaux signs 10-year Delhi Airport Metro Express Line ad deal
 Global outdoor advertising company JCDecaux’s India arm has signed an exclusive 10-year contract for the operation of the Delhi Airport Metro Express advertising network.

Real estate firm Sahana Group to launch two news channels
 Marathi news channel Jai Maharashtra will launch on 1 May; Sahana News, the Hindi news channel, will launch by year-end.

Digitisation: Cisco ships 1.3 mn STBs to India in Q4
 Cisco benefits from India's move towards mandatory digitisation; ups set-top box shipment to 1.3 mn in quarter ending January from 850,000 in the trailing 3-month period.

IndiaCast-Disney distribution JV gets CCI nod
 Clearance not surprising as it is not the biggest consolidation in the industry; CCI says market share of channels aggregated would be less as IndiaCast would discontinue its aggregation tie-up with Sun Distribution Services.
 

Vuclip unveils 'Slide2Engage' ad unit

Dentsu helps Honda in repositioning the new CR-V

English GECs bet big on digitisation
Music channels sing growth tune : Punit Pandey
TV industry immune to 2012 slowdown : Rohit Gupta
Sports broadcasting: A sticky 2012 wicket
2012: Fighting for change in the media and ad biz
2012: The pace of change showed no signs of slowing in India : Peter Hutton
India heading towards oligopoly in sports broadcasting : Atul Pande
2012 : A year of agency consolidation
2012: Industry unites to avert deadlocks : Arvind Sharma
Recapping 2012
Kids TV genre needs to expand amid more channel launches : Monica Tata
Digitisation the potential game changer for kids TV : Nina Elavia Jaipuria
Kids broadcasters gear up to play in India's digital era
Infotainment, lifestyle genre gets sprightly
Specialised channels: The growing flavour of entertainment
more>>

69 prosecutions launched relating to misleading ads

 
India-based British documentary wins at Berlinale
Arnie to inaugurate Busan West Film Fest

IPG feels impact of US as revenue falls marginally in 2012

TV Ratings
Top 10 Programmes (27/05/2012 to 02/06/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (27/05/2012 to 02/06/2012)
SONY MAX
Star Plus
Z Zee TV
Colors Viacom18
SONY ENTERTAINMENT TV
SONY SAB
Life OK
Sun TV
Star Pravah
Star Jalsha
Disney XD
GEMINI
Star Gold
ETV Marathi
Z Marathi
Source: www.indiantelevision.com
Today's Newsbreakers.......India
Godrej to increase Nature’s Basket outlets to 40 in 3 years
Source: The Hindu Business Line
   
Coke ups ante in cola war, to leverage Salman’s fan base on social media
Source: Economic Times
   
HUL gets into a kitchen war with Dettol
Source: First Post
Yahoo India MD Arun Tadanki to quit
Source: Times of India
   
Big spenders stay on the periphery for IPL-6 season
Source: Financial Express
   
LG India gets tax demand on high advertising spend
An ad works best when viewers see it as their story: Anil Bhardwaj
Source: Business Standard
International News
ESPN Lands Cheapie Big East Rights Deal
DISH Circumvents Fox Refusal to Air Hopper Ads
Analyst: Nielsen's Revised Sample Won’t Immediately Impact Ad Market
Is Facebook About to Run Into Privacy Issues Again?
Miller Lite Teams With Nascar Twitter Star on Charity Effort
Quartz Publishes Top-Secret List of Pulitzer Prize Jurors
Source: Ad Week
   
Mail Online and Guardian lead record highs for newspaper sites in January
Source: Media Week
Dish drives around network ad-ban
Source: Advanced Television
   
Firefox patch to block third-party advertising cookies
Source: CNET
   
Online advertising reached $3.3bn in 2012
Source: MuMbrella
   
Ebonylife TV Offers SMEs Low-Priced Advertising
Source: AllAfrica.com
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