About Webinar

With 115 million TV viewers, the Marathi TV language landscape is very different from others in the south or in the east. While 70 per cent of the state’s viewers have an overlap with Hindi TV channels, 30 per opt for pure play Marathi entertainment and news. The state of Maharashtra is also different from others in that there are many other urban centres apart from Mumbai, the economic capital of India. There’s Pune, Nashik, Kolhapur, Nagpur, Solapur,Jalgaon, Akola and Aurangabad. More than 35 Marathi language TV channels are scrambling for a piece of the Rs 800-900 crore advertising pie in genres ranging from general entertainment, news, movies and music. Both local and national brands have been using the communication opportunities these channels offer to target the Marathi speaking and viewing populace with their TVCs. Keeping in line with the rush into regional languages by the mainline and independent broadcasters, the Marathi segment has seen a flurry of launches over the past five years or so. At Indiantelevision.com’s Telewise Marathi: The Power of Television, we will bring Marathi channel, production, and brand advertising executives together to discuss how television continues to be the best medium of home entertainment as well as advertising for brands.

About The Jury Members

Aaditya Pathak, Head Client Partnerships & Revenue| BARC India

Amin Lakhani, Chief Operating Officer | Mindshare

Amit Shah, Cluster Head - North, West and Premium Channels | Zee Entertainment Enterprises Limited

Anand Rathi, Director – Rambandhu (ESFL)

Anil Wanvari, Founder, CEO & Editor-in-Chief | Indian Television Dot Com Group

Ashish Pethe, Partner | Waman Hari Pethe Jewellers

Jai Lala, Chief Executive Officer | Zenith

Jayen Mehta, Senior General Manager (Planning & Marketing) - Amul (GCMMF)

Krishnarao Buddha, Senior Category Head - Marketing | Parle Products Pvt. Ltd

Mahesh Kothare, Indian Film Actor, Director and Producer | (Marathi and Hindi Films)

Manoj Jagyasi - Chief Revenue Officer| Zee Media Corporation Limited

Vanita Keswani, Chief Executive Officer | Madison Media Sigma- Madison World

Madhavi Mutatkar, Chief Executive Officer | Impact Vision

Niranjan Avasthi, Head - Product, Marketing & Digital Business Edelweiss AMC | Edelweiss Asset Management Limited

Prashant Vatkar, Chief Executive Officer | Godrej Tyson Food Ltd

Puneet Avasthi, Director (Specialist Businesses)- South Asia Insights Division, Kantar

Sandeep Gupta, Chief Operating Officer – Broadcast Business | Shemaroo Entertainment

Santosh Ayachit, Director, Producer & Writer | Yelkotti Productions OPC Pvt. Ltd.

Shashank Srivastava, Executive Director - Marketing & Sales | Maruti Suzuki India Ltd

Subodh Khanolkar, Writer, Director & Producer | Ocean Film Company Pvt Ltd.

Sunil Bhosale, Producer

Vaibhav Jadon, Managing Partner – Trading | dentsu X India

Viraj Raje, Head of Programming | Colors Marathi