"It came, it saw, it conquered..." the statement perfectly describes the meteoric rise of ByteDance-owned short video app TikTok in India. Such was the momentum created by it that by December 2020 – that just six months after TikTok was banned - the market was flooded by its Indian counterparts with Dailyhunt's Josh leading the pack.
Day two of the five-day TV Brand Fest summit being organised by IndianTelevision.com saw brands discuss their experience, with regards to increasing the market share while using Television as a communication tool.
Since 2018, the ministry of information and broadcasting (MIB) has taken action against 139 cases on content related to obscenity and violence on TV, I&B minister Anurag Thakur told the Parliament on Tuesday during the winter session.
Prasar Bharati is not closing any Akashvani radio station in India, the minister of information and broadcasting Anurag Thakur told the Parliament on Tuesday. Thakur was responding to concerns regarding the closure of radio stations across different parts of the country that have been in the news for the last couple of years.
With vast sums of money to be made, it's not surprising that streaming pirates are continually upping their game to keep their highly profitable illegal businesses afloat. A recent global study conducted by Ampere Analysis for Synamedia found that sports streaming piracy alone is worth over $28 billion.
The media industry and the economy saw an unprecedented level of disruption post-lockdown phase. As marketers went back to the drawing board to scrutinise their media spend, TV advertising moved from strength to strength commanding the highest share of advertising spends........ Read More...
WarnerMedia-owned streaming service platform HBO Max has brought Arjun Nohwar on board as country general manager (GM) for India. Nohwar was last associated with Uber as APAC director and regional GM. He led Uber’s SaaS business across the Asia Pacific region, targeting companies as well as consumers directly...... Read More...
Star India, the official broadcaster of Vivo Pro Kabaddi League season 8, has unveiled its campaign #JoBhidegaWohBadhega, starring Indian cricketer MS Dhoni. After a two-year hiatus, Vivo Pro Kabaddi League season 8 will start airing from 22 December onwards on Star Sports network and Disney+ Hotstar ......... Read More...