This past week saw news channels become the breaking news. It all started with the Mumbai police commissioner Param Bir Singh claiming to have uncovered a TRP rigging con. Matters came to a head when BARC decided to hit the pause button on weekly news channel ratings.
At the peak of the Covid2019 pandemic, actor Sonu Sood was hailed as a messiah by media and public alike, with good reason. Where the government was getting panned for its handling of the crisis and the distress of migrant workers.
While significant growth in media is coming from digital media consumption, the government amended the foreign direct investment (FDI) policy last year. As a part of the reform, it had announced an approval of 26 per cent FDI in digital media. However, there was a lack of clarity about the niggling details.
Colors displaced Sony Sab to bag the second spot on pay platform in Week 40 (Saturday 3 October 2020 to Friday 9 October 2020) of Broadcast Audience Research Council of India (BARC) data. Sony Entertainment Television slipped down to sixth position in pay platform and urban market.
Theatres are opening their doors again and PVR Pictures has geared up to ensure moviegoers have an exciting and safe viewing experience. The multiplex chain is all set to release Hollywood star Mel Gibson's action-thriller Force of Nature on 23 October.
Network18 has elevated Smriti Mehra, currently COO - business news to CEO - business news cluster.
With this announcement, Smriti will drive the cluster to its next level of operational excellence and bolster the offerings of CNBC-TV18, CNBC Awaaz and CNBC Bajar............ Read More...
Discovery marketing head Vednarayan Sirdeshpande has called it quits at the network. He will exit the company at the end of this month.
Back in 2016, Sirdeshpande started his journey with the broadcaster as marketing and audience development director. He was elevated as original content and marketing director in 2017................ Read More...
The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 3 October to 9 October 2020.
The data reflects the top 10 advertisers and brands across genres in India television, 2+ Individuals, NCCS All demonstrating ads that were inserted the most in the 40 week..................... Read More...