While digital advertising spend in India has been traditionally mostly concentrated with Google and Facebook, OTT platforms with their massive user base have also started attracting brands lately. continue reading...
Has the broadband internet subscriber growth in the country started petering out in 2019? Analysis of Telecom subscription data furnished by the Telecom Regulatory Authority of India (TRAI) indicates that month-on-month subscriber growth rates are reducing despite the stupendous growth at the start of calendar year 2019 (CY 2019). continue reading...
Kids genre has become the top gainer in week 46 of Chrome Data Analytics and Media data. The genre grew by 5.02 per cent. In this genre, Discovery Kids channel gained the highest OTS with 89.9 per cent in all India 1lakh+ market.
OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.
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One Take Media Co.(OTMC) has acquired rights for the Global hit 3D animated series "Gattu Adventure to the World " for SAARC countries. There are 26 episodes of 13 minutes each available in English ,Hindi and other languages.
Gattu and his friends travel around the world as an agent squad, to help people solve their problems. Although their journeys are full of danger and unknown, these brave agents are highly committed to their missions and never step back. continue reading...
"Sattar minute, sattar minute hai tumhare paas ... shayad tumhari zindagi ke sabse khaas sattar minute ... (Seventy minutes, seventy minutes is what you have ... may be the most important seventy minutes of your life..)". continue reading...
The big India festive season has started and everyone is gearing up with their plans to celebrate it in the best possible avatar. When it comes to grand celebrations and larger than life content offering, no one does it better than Star Movies – the leading Hollywood destination of India.
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