Overview

Indiantelevision.com's Telewise brand is an initiative to further propel the power of television in India's regional markets. The first leg of series takes us to Kannada , which is widely regarded as the country's first success story from a regional language market standpoint. With over 35 channels offering Rs 11.6 crore seconds of advertisement annually, the Kannada TV boasts of Rs 2,000 crore-plus potential. For perspective, that is nearly 10 percent of India's total TV ad spend coming from just one state. Telewise Kannada is an opportunity for industry stakeholders to understand, analyse and find potential solutions to issues faced by broadcasters and advertisers in the state. While Kannada boasts of a vibrant TV ecosystem, industry watchers are convinced there is scope to push the envelope on content, advertising and distribution fronts.

Key Themes

Agenda

Timing Session
3:00 PM - 3:10 PM Welcome note

Anil Wanvari, Founder, CEO & Editor-in-Chief | Indian Television Group

3:15 PM - 4:25 PM PANEL 1: The National Brands perspective on Kannada Television Eco System

Panelists:

  • Aishwarya Pratap Singh, Head of Marketing - Snacks, Noodles & Pasta | ITC LIMITED
  • Archana Aggarwal, Vice President - Media | AIRTEL
  • Balamurali S Debur, Marketing Leader, Services | IBM India
  • Krishnarao Buddha, Sr. Category Head | PARLE Products Pvt. Ltd.
  • Sanjay Vakharia, Chief Executive Officer | SPYKAR LIFESTYLE Pvt. Ltd.
  • Shreya Sachdev, Head - Marketing | PUMA India
Moderator - Anil Wanvari, Founder, CEO & Editor-in-Chief | Indian Television Group
4:30 PM - 5:30 PM PANEL 2: The Rise of Retail in the state

Panelists:

  • Arjun M. Ranga, CEO (N Ranga Rao & Sons Pvt. Ltd.) | Manufacturer of CYCLE PURE AGARBATHIES
  • Jiten Mahendra, Senior Vice President Marketing | MAX FASHION India
  • S. Shriram, Vice President | LEVISTA COFFEE
  • Vijesh C Vijayan, Head - Brand Marketing | M.K. Agro Tech Pvt. Ltd. - SUNPURE
  • Kishan Kumar Shyamalan, Chief Growth Officer & Office Head - South | WAVEMAKER India
  • Laya Menon, Executive Vice President | LODESTAR UM
Moderator: Kunal Jamuar, Chief Operating Officer - Eggfirst Advertising & Design | Ex- Managing Partner West & South - Havas Media group
5:30 PM - 5:35PM Closing Remarks

Speakers

Arjun M. Ranga

Chief Executive Officer

N Ranga Rao & Sons Pvt. Ltd. (Manufacturer of CYCLE PURE AGARBATHIES)

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Archana Aggarwal

Vice President, Media

Airtel

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Aishwarya Pratap Singh

Head of Marketing - Snacks, Noodles & Pasta

ITC LIMITED

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Anil Wanvari

Founder, CEO & Editor-in-Chief

Indian Television Dot Com Group

Balamurali S Debur

Marketing Leader

IBM India

Jiten Mahendra

Senior Vice President Marketing

MAX FASHION India

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Kishan Kumar Shyamalan

Chief Growth Officer & Office Head - South

Wavemaker India

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Krishnarao S. Buddha

Sr. Category Head - Marketing

Parle Products Pvt. Ltd

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Kunal Jamuar

COO - Eggfirst Advertising & Design

Ex- Managing Partner West & South - Havas Media group

Laya Menon

Executive Vice President

Lodestar UM

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Sanjay Vakharia

CEO & Co-Founding Director

Spykar Lifestyle Pvt. Ltd.

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Shreya Sachdev

Head - Marketing

PUMA India

S. Shriram

Vice President

Levista Coffee

Vaibhav Tewari

Co-Founder & COO

PORTEA MEDICAL

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Vijesh C Vijayan

Head - Brand Marketing

M.K. Agro Tech Pvt. Ltd. - SUNPURE

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