Television
Zee Entertainment appoints Vivek Bhatia as National Sales Head for Tamil Cluster
Veteran media professional returns to lead revenue strategy in southern markets.
MUMBAI: Zee Entertainment just handed the Tamil Cluster a fresh voice because when you need to amplify sales in the south, sometimes the best move is to bring back someone who already knows the rhythm. Zee Entertainment Enterprises Ltd. (ZEEL) has appointed Vivek Bhatia as national sales head for its tamil cluster. Based in Noida, Bhatia will spearhead revenue operations, strengthen advertiser and agency partnerships, and drive market expansion in one of India’s most vibrant regional language markets.
Bhatia is a seasoned media professional with over a decade of association with Zeel, having joined the network in 2013. He has played a key role in building client relationships and expanding the network’s footprint across competitive regional landscapes, having previously handled Niche, Telugu, Kannada and HGEC genres before taking charge of Tamil.
Prior to Zeel, he began his career in media sales at Bennett, Coleman & Co. Ltd. (The Times of India), where he served as regional head and gained valuable experience in advertiser solutions and market development.
The appointment comes as Zeel sharpens its regional sales strategy and looks to capitalise on the growing advertiser interest in high-impact regional language content.
In an industry where regional markets are no longer side stages but headline acts, Zee has wisely brought back a familiar face who knows the beats ensuring the Tamil Cluster doesn’t just play the music, but conducts the entire orchestra.
People
Steven Davis joins Sony Pictures Networks India as Content Licensing Manager
Seasoned media professional brings over 14 years of syndication and distribution expertise.
MUMBAI: Steven Davis has found a new reel home and this time, it’s at one of India’s biggest entertainment powerhouses. Steven Davis has joined Sony Pictures Networks India as manager of content licensing, marking a significant new chapter in his career within the media and entertainment industry. With more than 14 years of rich experience in content licensing, syndication, distribution, and sales, Davis brings deep operational knowledge and a proven track record of driving revenue through strategic content partnerships.
Prior to this move, he served as senior manager for content licensing & syndication at Rajshri Entertainment for over five years (November 2020 – March 2026), where he orchestrated the full cycle of content licensing and distribution. He has also held leadership roles at Veon Events, Bizzy Baby Media, Yoboho New Media, Vuclip, Saregama India, and Hungama.
In his new role at Sony Pictures Networks India, Davis will contribute to expanding the company’s diverse content portfolio and strengthening its reach across global markets.
The appointment adds valuable expertise to Sony Pictures Networks India’s content licensing team as the company continues to grow its presence in an increasingly competitive entertainment landscape.
From managing syndication at Rajshri to now licensing content at Sony, Steven Davis clearly knows how to keep the stories flowing. His move signals yet another seasoned hand joining the ranks to help some of India’s biggest shows and films find new audiences worldwide.
