ZEE leads Bangla, Marathi and Telugu regions in BARC week 25

ZEE leads Bangla, Marathi and Telugu regions in BARC week 25

ZEE leads Bangla, Marathi and Telugu regions in BARC week 25

BARC week 25

MUMBAI: ZEEL’s regional channels Zee Bangla, Zee Marathi and Zee Telugu moved to number one position in their respective regions – Bengali, Marathi and Telugu after BARC released its ratings for week 25. After standing at the second position for week 24, Big Ganga has been able to retain its top position again this week. There wasn’t much change in the hierarchy for southern regions like Kannada, Malayalam and Tamil with Colors Kannada, Asianet and Sun TV retaining their top slots.

Bangla

Star Jalsha and Zee Bangla swapped their first and second positions with 263565 impressions (000s) and 265682 impressions (000s) respectively. Jalsha Movies, Colors Bangla and Aakash Aath retained their third, fourth and fifth positions this week with 58665 impressions (000s), 43899 impressions (000s) and 40911 impressions (000s) respectively. But this week, the ratings of all five channels have decreased as recorded last week.

Bhojpuri

This week Big Ganga became successful in grabbing the first slot with impressions 36847 impressions (000s) pushing back Bhojpuri Cinema to second position with 36515 impressions (000s) while Bhojpuri Dhamaka Dishum, Oscar Movies Bhojpuri, Mahuaa Plus retained their third, fourth and fifth slots with 4724 impressions (000s), 1914 impressions (000s) and 1847 impressions (000s) respectively.

Marathi

Zee Marathi continued to be placed in the numero uno spot garnering a gross viewership of 274720 impressions (000s) but saw n decrease in viewership as compared to last week i.e. 301882 impressions (000s). Zee Talkies and Colors Marathi exchanged their second and third positions with 116018 impressions (000s) and 125812 impressions (000s) respectively, followed by Star Pravah and Zee Yuva in fourth and fifth positions with 109095 impressions (000s) and 68382 impressions (000s).

Kannada

Kannada region didn’t see much change this week. Colors Kannada remained number one slot with 364105 impressions (000s), followed by Zee Kannada - 309056 impressions (000s), Udaya TV - 219418 impressions (000s), Udaya Movies - 185482 impressions (000s) and Star Suvarna - 157915 impressions (000s).

Malayalam

Malayalam market also remained unchanged this week. Asianet, the Malayalam channel of Star TV retained its number one position this week with 248254 impressions (000s), while Flowers TV crawled up to second position with 90499 impressions (000s). Mazhavil Manorama and Surya TV swapped their third and fourth positions with 80942 impressions (000s) and 87234 impressions (000s) respectively. This week, Asianet Movies ranked fifth dethroning Surya Movies with 68366 impressions (000s).

Tamil

Zee Tamil and  Star Vijay swapped their second and third positions this week with 389694 impressions (000s) and 470688 impressions (000s) respectively, while Sun TV and KTV held their first and fourth positions with 882668 impressions (000s) and 276071 impressions (000s). Colors Tamil retained its fifth position with 75826 impressions (000s) with an increase in viewership 60659 impressions (000s) as compared to last week.

Telugu

Zee Telugu climbed up a notch to be back at number one this week, garnering a gross viewership of 497232 impressions (000s), while Star Maa became second with 485332 impressions (000s). Gemini TV, ETV Telugu and Gemini Movies retained their respective third, fourth and fifth positions with 388841 impressions (000s), 385437 impressions (000s) and 178293 impressions (000s).