MUMBAI: Zee Bangla continued to dominate the Bengali space in BARC week 34 data. Big Ganga and Bhojpuri Cinema swapped their first and second positions in the Bhojpuri segment. In the Kannada, Malayalam, Marathi and Tamil segments, no changes were observed. Zee Telugu and Gemini TV swapped their second and third positions in the Telugu market.
Bangla
Zee Bangla, Star Jalsha and Jalsha Movies continued to be placed in the first, second and third positions respectively in week 34 with 235463 impressions (000s), 188672 impressions (000s) and 82368 impressions (000s). Zee Bangla Cinema and Colors Bangla stood at fourth and fifth positions with 73115 impressions (000s) and 63723 impressions (000s) respectively.
Bhojpuri
This week, Big Ganga and Bhojpuri Cinema swapped their first and second positions with 52156 impressions (000s) and 48805 impressions (000s) respectively. Bhojpuri Dhamaka Dishum retained its third position with 11148 impressions (000s). Oscar Movies Bhopjpuri and News18 Bihar Jharkhand stood at fourth and fifth positions with 2237 impressions (000s) and 1887 impressions (000s) respectively.
Kannada
No changes were observed in this segment. Colors Kannada and Zee Kannada stood at first and second positions with 449602 impressions (000s) and 401025 impressions (000s) respectively. Udaya TV, Udaya Movies and Star Suvarna stood at third, fourth and fifth positions with 215016 impressions (000s), 214995 impressions (000s) and 146163 impressions (000s) respectively.
Malayalam
Asianet, the Malayalam general entertainment channel from Star TV stood at first position this week as well with 314211 impressions (000s). Mazhavil Manorama, Surya TV, Flowers TV and Asianet Movies secured second, third, fourth and fifth positions with 114131 impressions (000s), 110603 impressions (000s), 73532 impressions (000s) and 71565 impressions (000s) respectively.
Marathi
This week, the Marathi market didn’t notice any change. Zee Marathi and Zee Talkies remained steadfast in the number one and two positions respectively with 396005 impressions (000s) and 167335 impressions (000s) this week. Colors Marathi, Star Pravah and Zee Yuva also retained their third, fourth nd fifth positions respectively with 134670 impressions (000s), 131137 impressions (000s) and 53902 impressions (000s) respectively.
Tamil
Tamil market also didn’t witness any changes. Sun TV retained its first position with 957634 impressions (000s). Zee Tamil, Star Vijay, KTV and Adithya TV also continued to be at second, third, fourth and fifth positions with 464368 impressions (000s), 448687 impressions (000s), 302681 impressions (000s) and 84218 impressions (000s) respectively.
Telugu
Star Maa emerged as the leader with 657052 impressions (000s). Zee Telugu and Gemini TV swapped their second and third positions with 487964 impressions (000s) and 486908 impressions (000s) respectively. ETV Telugu and Gemini Movies secured fourth and fifth positions with 465314 impressions (000s) and 218436 impressions (000s) respectively.
