MUMBAI: Zee Anmol emerged as the leader, dethroning Star Bharat in the Hindi GEC (U+R) region according to Broadcast Audience Research Council (BARC) all India data for week 15 of 2018.

Star Plus and Colors swapped their second and third positions this week as compared to the previous week in the GEC urban market. Moreover, Zee TV and Big Magic exchanged their positions as compared to the previous week in GEC rural market.

Hindi GEC (U+R)

Zee Anmol garnered the top slot this week with 676300 impressions (000s), dethroning Star Bharat to second position with 669207 impressions (000s). Sony Pal, Star Utsav, Zee TV, Star Plus and Rishtey retained their third and fourth, fifth, sixth and seventh positions respectively with 649574 impressions (000s), 568047 impressions (000s), 516099 impressions (000s), 465655 impressions (000s) and 461718 impressions (000s) respectively.

Colors, Sony Entertainment Television and Sony Sab stood at eighth, ninth and tenth positions with 451207 impressions (000s), 341584 impressions (000s) and 341285 impressions (000s) respectively.

Hindi Rural GEC

Zee Anmol, Sony Pal, Star Utsav, Star Bharat, Rishtey and Dangal TV retained their first, second, third, fourth, fifth and sixth positions with 513256 impressions (000s), 425192 impressions (000s), 394805 impressions (000s), 334485 impressions (000s), 315776 impressions (000s) and 205508 impressions (000s) respectively.

Zee TV, Big Magic, Star Plus and Colors stood at seventh, eighth, ninth and tenth positions respectively with 200400 impressions (000s), 185872 impressions (000s), 136828 impressions (000s) and 125565 impressions (000s).

Hindi Urban GEC

In urban GEC, Star Bharat retained its leadership with 334721 impressions (000s).

Star Plus and Colors swapped their second and third positions this week as compared to the previous week with 328826 impressions (000s) and 325641 impressions (000s) respectively.

Zee TV, Sony Sab, Sony Entertainment Television, Sony Pal, Star Utsav and Zee Anmol retained their fourth, fifth, sixth, seventh, eighth and ninth positions with 315698 impressions (000s), 259337 impressions (000s),251483 impressions (000s), 224381 impressions (000s), 173241 impressions (000s) and 163044 impressions (000s) respectively.

Rishtey emerged as the new entrant in the tenth slot, dethroning &TV with 145941 impressions (000s).