Report on Shemaroo

Zee Anmol led BARC (U+R), rural in week 52

MUMBAI: Zee Anmol continued to be in first position in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 52 of 2018. Zee Anmol retained its first position in the rural market. Star Plus retained its first position in the urban areas

Hindi GEC (U+R)

Zee Anmol continued to be in first position with 783610 impressions ‘000s. Zee TV climbed to the second position from third position as compared to the previous week with 667580 impressions ‘000s. Star Bharat also climbed to third from fourth position with 650558 impressions ‘000s. Star Plus that was on second position last week fell to the fourth position this week with 621686 impressions ‘000s. Sony Entertainment Television stood at fifth position from eighth position with 581218 impressions ‘000s.

Star Utsav, Colors, Sony Pal, Rishtey and Dangal TV stood at sixth, seventh, eighth, ninth and tenth positions respectively with 567006 impressions ‘000s, 551962 impressions ‘000s, 538666 impressions ‘000s, 464947 impressions ‘000s and 459737 impressions ‘000s.

Hindi Rural GEC

Zee Anmol retained its first position with 636855 impressions ‘000s. Sony Pal, Star Utsav, Dangal TV and Rishtey stood at second, third, fourth and fifth positions respectively with 378092 impressions ‘000s, 375015 impressions ‘000s, 358549 impressions ‘000s and 343705 impressions ‘000s.

Star Bharat, Zee TV, Big Magic, Star Plus and Colors stood at sixth, seventh, eighth, ninth and tenth positions respectively with 313541 impressions ‘000s, 257357 impressions ‘000s, 209686 impressions ‘000s, 191954 impressions ‘000s and 172345 impressions ‘000s.

Hindi Urban GEC

Star Plus retained its first position with 429732 impressions ‘000s. Sony Entertainment Television, Zee TV and Colors stood at second, third and fourth positions respectively with 424615 impressions ‘000s, 410223 impressions ‘000s and 379617 impressions ‘000s.   

Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV continued to be in fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 337017 impressions ‘000s, 310264 impressions ‘000s, 191991 impressions ‘000s, 160574 impressions ‘000s, 146755 impressions ‘000s, 299705 impressions ‘000s, 138444 impressions ‘000s.

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