Television

Star India celebrates World Television Day

The network has conceptualised an in-house campaign to celebrate this day.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/11/20/star.jpg?itok=5Ct7L5QM

MUMBAI: For those of a certain generation, the television has always been there in the corner of the front room, entertaining us, educating us, shaping our mindset and attitude. Believed to have been invented by an assortment of individuals in the late nineteenth and early twentieth century, the credit for the TV unit is generally given to John Locke Baird. Just like the internet this side of the millennium, the television, in its age, revolutionised the world. The first World Television Forum was staged by the United Nations in the mid ’90s, and that is when the humble TV set was honoured with a day of its own. Ever since, 21 November is celebrated as World Television Day.

TV has proved to be an indispensable medium that has played a crucial role over the past decades, as well as during this prolonged pandemic. It provided a crutch to the Indian psyche and kept more than a billion people united, engrossed, and informed with content across genres in multiple languages.

To celebrate this medium, Star India Network has come up with a campaign to commemorate World Television Day and to convey heartfelt gratitude to its distribution associates for their relentless efforts.

The network has conceptualised in-house campaign that brings together some of the most loved characters from the Star India Network for the occasion. Star & Disney India TV distribution, India and international president Gurjeev Singh Kapoor said,  "Our Cable & DTH affiliates form the backbone of the television viewing value chain and through this initiative, we are expressing our gratitude towards the continuous support they have extended to the Star India network over the years."

Kapoor highlighted that the campaign will be aired across Star network – GEC, movies, sports, and regional channels. It will be broadcast in multiple languages – Hindi, Tamil, Telugu, Kannada, Malayalam, Bengali, and Marathi. Further, it will also be amplified digitally through social media.

The campaign will air across the network starting 20 November from 9 pm, till 21 November, in Hindi + six regional languages leveraging Star India Network’s talent. These include Neil Bhatt from Gum Hai Kisi Ke Pyaar Mein, Suhasini from Devatha, Harshad Atkari & Samriddhi Kelkar from Phulala Sugandh Maaticha, Sonamoni Saha from Mohor, Naleef Gea from Mounaragam, Chitra from Pandian Stores, and Dharma from Inthi Nimma Asha.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/28/bb.jpg?itok=UE_yzs1I
Bigg Boss 14 finale to happen next week?

MUMBAI: Twists and turns abound in Bigg Boss and the show is set to introduce yet another shocker in the upcoming episode. According to a promo released by the makers of the show, host Salman Khan will be seen informing the housemates that the finale of Bigg Boss 14 will be held in the coming week...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/28/nbf.jpg?itok=4ZlM9HeJ
NBF hails Supreme Court of India upholding human liberty

The News Broadcasters Federation hails supreme court of India, upholding sacrosanct principle of human liberty in its judgement providing interim relief to Arnab Goswami, MD and editor in chief of Republic Media Network.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/play.jpg?itok=5ZXN9Xmv
ITW Playworx wins sponsorship rights of ADT10 season 4

NEW DELHI: Ten Sports has awarded ITW Playworx the sponsorship rights of the Abu Dhabi T10 (ADT10) season 4. The fast-paced and pulsating ADT10 tournament is back with its fourth edition for all cricket enthusiasts around the world, and will commence from 28 January – 6 February 2021 at Zayed...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/banijay.jpg?itok=_ko_-tZU
Banijay confirms internal data theft in cyber attack

MUMBAI: Independent production company Banijay has admitted that internal data was stolen in a cyber attack last week, potential impacting hundreds of current and former employees. The company said that certain personnel data as well as commercially sensitive information may have been compromised....

Television Production House Post Production
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/south.jpg?itok=ESeigc8W
Madras HC issues interim injunction against sexually explicit ads

KOLKATA: The Madurai bench of the Madras high court has issued an interim injunction against programmes or advertisements on TV channels displaying obscenity. In addition to that, the judges sought response from MIB on censorship of programmes telecast on channels. “Some advertisements though look...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/and.jpg?itok=H9_k5j56
Watch Hindi television premiere of the ‘The Grudge’, only on &pictures

MUMBAI: Ever imagined what it would be like to step into a house that is cursed by a vengeful ghost. Would you dare to go inside it? Well, this Friday the 27 November at 9pm, gather all the courage you got as ab darr hoga full on as &pictures will take you on a bone chilling ride with the Hindi...

Television TV Channels Movie Channels
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/zee_0.jpg?itok=met_v20G
Zee TV introduces a gamified filter for Brahmarakshas 2 on Instagram and Facebook

MUMBAI: After regaling audiences with three engaging stories in the festive month of October that capture the pulse of the emerging middle class India and the evolving relationship dynamics of society, Zee TV  now offers its viewers an escape into the world of fantasy with another intriguing season...

Television TV Channels Movie Channels
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/zee.jpg?itok=qZhvhIaQ
Zee Keralam celebrates second anniversary, thanks viewers for the exciting two years

MUMBAI: Zee Keralam, the hit entrant in the Malayalam entertainment TV arena, has completed two years of thriving existence. On the day of their second anniversary, Zee Keralam has brought out a brand film with the tag ‘Avesham Randiriatti’ featuring everyone from the Zee Keralam family including...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/11/27/arnab.jpg?itok=1eR5w5HM
No prima facie evidence against Arnab Goswami in abetment to suicide case: SC

Detailing the reasons for granting interim bail to Republic TV editor-in-chief Arnab Goswami in its 11 November judgement, the Supreme Court highlighted that the bail will remain in force for four weeks, even after the Bombay high court decides on the journalist-cum-businessman’s plea to quash the...

Television TV Channels News Broadcasting

Sign up for our Newsletter

subscribe for latest stories

* indicates required