Rewind Networks launches Hits Now on Singtel
The GEC would offer a non-stop line-up of the latest and current US TV shows.
Mumbai: Renowned multimedia brand entertainment company Rewind Networks has revealed the launch of Hits Now, Asia’s one-stop curated destination, which offers a diverse display of programming that is sure to delight and engage viewers of all ages. The general entertainment channel’s (GEC) programming schedule is chock-a-block with some of the most popular and highly rated shows on air in the US today. The channel covers a wide range of genres, including reality and talent shows, dramas, comedies, game shows, and entertainment news. Starting 6 February, Hits Now will debut in Asia with Singtel, Singapore’s leading telecommunications company, and will be available on Singtel TV, Singtel TV GO, and Cast.
Hits Now is the newest initiative as part of Rewind Networks’ mission to bring the most sought-after entertainment experience to the Asian market. The company has an impressive track record of success with its beloved Hits and Hits Movies channels, which showcase the greatest hit shows and movies of all time and are available in 14 countries and to more than 24 million households. As a new addition to Rewind Networks’ portfolio, Hits Now will continue to strengthen its reputation of offering quality and captivating series, handpicked for Asian audiences and will advance into other markets in the coming months.
The Hits Now line-up will feature the ultimate in breathtaking entertainment with edge-of-your-seat reality and talent shows like American Idol, Britain’s Got Talent, America’s Got Talent, and Project Runway; stunning dramatic series like the successful Fire Country and So Help Me Todd; and Alert, where game show junkies can play along in Celebrity Wheel of Fortune, Who Wants To Be a Millionaire? and Celebrity Family Feud. Those craving some light-hearted fare can kick back with heartwarming comedies The Goldbergs and Ghosts. The channel has got the audience covered for everything Hollywood with the long-running news show Entertainment Tonight, and true crime aficionados can scare themselves with Fear Thy Neighbor.
To deliver on its promise of non-stop thrills and quality entertainment, Hits Now will kick off with the highly prestigious live premiere of the 65th Annual Grammy Awards at 8 a.m. on 6 February with an encore performance at 8 p.m. that same night.
"We are excited to launch Hits Now on Singtel, bringing the most popular and current US television shows to our subscribers. The channel fulfils a significant need gap in the entertainment space that won’t be available elsewhere," said Rewind Networks CEO Avi Himatsinghani.
He further adds, "With our proven track record of entertaining audiences with curated content through our beloved channels Hits and Hits Movies, which have brought classic TV and movies to viewers, we believe it’s time to shift gears and bring these amazing shows to our audience in Asia. We are confident that Hits Now will provide unparalleled entertainment and keep viewers glued to our channel!"
