Television
Report on Hindi News Viewership

Post ICC World Cup T20, Colors' Naagin regains lead; DD National exits the top ten

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MUMBAI: With the cricket fever coming down after ICC World Cup T20, Colors’ Naagin has once again regained its leadership position in the top five programmes of Hindi general entertainment channels (GEC).

Though Naagin topped the top five programmes chart, Star Plus continued to dominate the Hindi GEC genre in week 14 of the Broadcast Audience Research Council (BARC) All India data.

Star Plus continued to lead with 712595 Impressions (000’s) followed by Colors grabbing the second position with 670966 Impressions (000’s), according to week 14.

Zee TV stood at third position with 593354 Impressions (000’s) while Zee Anmol bagged the fourth position with 573906 Impressions (000’s).  Sony Pal secured the fifth spot with 507888 Impressions (000’s) followed by Star Utsav with 492797 Impressions (000’s) on the sixth slot.

Life OK stood at seventh position with 487736 Impressions (000's) followed by Rishtey and Sab TV on eighth and ninth spot with 470768 Impressions (000’s)and 382765 Impressions (000’s)respectively.

With Sony Entertainment Television occupying the tenth spot with 290856 Impressions (000’s)while in week 14, DD National has exited the top ten.

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