English movie genre becomes top gainer in Chrome DM week 42

English movie genre becomes top gainer in Chrome DM week 42

The genre grew by 2.40 per cent.

Chrome DM

MUMBAI: English movie genre has become the top gainer in week 42 of Chrome Data Analytics and Media data. The genre grew by 2.40 per cent. In this genre, Warner Brothers channel gained the highest OTS with 47.2 per cent in 6 metros market.

OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, English GEC gained second position and grew by 1.86 per cent in 6 metros market. In this genre, Comedy Central channel gained the highest OTS with 38.1 per cent. Kids genre stood in the third position by gaining 1.26 per cent in All India 1 lakh+ market. Discovery Kids secured the highest OTS with 88.9 per cent.

Business news stood in fourth position in 6 metros market and grew by 0.62 per cent. CNBC Awaz channel gained the highest OTS with 81.7 per cent. Sports genre stood on the fifth position and grew by 0.24 per cent in All India 1 lakh+ market. In this genre, DD Sports gained the highest OTS with 97.6 per cent.