Television
Report on Shemaroo

Chrome week 47: Sports genre tops the chart with the growth of 4. 1 per cent

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MUMBAI:  Sports genre  emerged as the top gainer across India with the growth of 4.1 per cent, making DD Sports the number one channel with 74.1 per cent Opportunity To See (OTS) in week 47, according to the Chrome Data Analytics & Media.

Kids genre grabbed the second place with 1.0 per cent of growth. Nickelodeon claimed the position of the top gainer in section with 77. 6 per cent of OTS throughout India.

Third on the list is Music genre in Hindi Speaking Market (HSM) witnessing a growth of 0.5 per cent. Within the section, 9XM grabbed the first place with 84.8 per cent of OTS.

In infotainment section, which is fourth place in the list with a rise of 0.4 per cent, the week saw History TV 18 emerging as the top channel with 79.4 per cent of OTS.  

English Entertainment, Business News, English Movies and Hindi news failed to garner enough eyeballs this week, making them the losers.

English entertainment witnessed a drop of 2.2 per cent in six metros while Zee Café lead the genre with 51.4 per cent of OTS in week 47.

On the other hand Business news genre dropped by 2.0 per cent in six metros. CNBC Awaaz emerged as the top loser with 76.6 per cent of OTS.

On the other hand, English news took the third place after a drop of  1.2 per cent in six metros. Within the genre, Loksabha TV got 92.8 of OTS, while Hindi news genre dropped by 0.9 per cent.  India TV led the genre with 94.7 per cent of OTS.  

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