Television

Chrome DM week 50: Sports genre emerges as top gainer

The genre has grown by 0.16 per cent.

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NEW DELHI: Sports is the top gainer for week 50, 2020 of Chrome Data Analytics and Media data. The genre clocked a marginal growth of 0.16 per cent.

In this category, DD Sports has gained the highest OTS with 97 per cent in All India 1 lakh + market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, the religious genre has emerged as a close second on the top gainers list with a marginal growth of 0.12 per cent in the all India market. In this genre, Sanskar has gained the highest OTS with 97.3 per cent.

Read more coverage on ChromeDM

Among other genres, kids, Hindi Gec and business news has grown slightly by 0.08 per cent, 0.06 per cent and 0.06 per cent.

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