Chrome DM week 46: Business news genre emerges as top gainer

Chrome DM week 46: Business news genre emerges as top gainer

The genre has grown by 0.36 per cent.

Chrome DM

NEW DELHI: Business news genre is the top gainer for week 46, 2020 of Chrome Data Analytics and Media data. The genre clocked a marginal growth of 0.36 per cent.

In this category, CNBC Awaz has gained the highest OTS with 81.9 in the HSM excl < 1 market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, the infotainment genre has emerged as a close second on the top gainers list with a marginal growth of 0.14 per cent in the all India market. In this genre, History TV18 has gained the highest OTS with 89.1 per cent.

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Among other genres, religious, music, and youth have grown negligibly by 0.11 per cent, 0.08 per cent and 0.02 per cent.