Television

Chrome DM week 43: Hindi news genre emerges as top gainer

The genre has grown by 0.49 per cent.

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NEW DELHI: Hindi news genre is the top gainer for week 43, 2020 of Chrome Data Analytics and Media data, with a marginal growth. The genre has grown by 0.49 per cent.

In this genre, ABP News has gained the highest OTS with 99.9 in the HSM excl < 1 market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

This week, English GEC genre has emerged as a close second on top gainers list with a growth of 0.37 per cent in the six metros market. In this genre, Comedy Central has gained the highest OTS with 43.3 per cent.

Read more coverage on ChromeDM

Among other genres, Religious, English movies, English news, kids, have grown negligibly.

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