Television

BARC week 38: SET becomes top channel in urban market

The channel has secured second position on the pay platform of Hindi GECs

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MUMBAI: Sony Entertainment Television (SET) became the number 1 channel in the urban market. In week 38 of BARC India ratings the channel garnered 520598 weekly impressions (000s). Star Plus which was leading in the urban market slipped down to second position. SET's two shows Kaun Banega Crorepati and Superstar Singer Singing Kaa Kal has propelled the growth of viewership on the channel. Both the shows have also made their places in the top five Hindi GEC programme on pay platform at fourth and fifth positions.

Urban

Rank Channel Name Weekly Impressions (000s) sum
    Week 38
1 Sony Entertainment Television 520598
2 STAR Plus 471067
3 SONY SAB 430135
4 Zee TV 381340
5 Colors 355628
6 Dangal 260602
7 STAR Bharat 193768
8 &TV 106442
9 Big Magic 91529
10 STAR Utsav 86459
HSM (Urban) : NCCS All : 2+ Individuals, 

On pay platform, SET has moved up to second position and Star Utsav and &TV exchanged their places at ninth and tenth positions.

Pay Platform

Rank Channel Name Weekly Impressions (000s) sum
    Week 38
1 STAR Plus 732152
2 Sony Entertainment Television 723452
3 Zee TV 688952
4 SONY SAB 620651
5 Colors 539833
6 STAR Bharat 307313
7 Dangal 239822
8 Sony Pal 156097
9 STAR Utsav 155981
10 &TV 140681
HSM (U+R) : NCCS All : 2+ Individuals, 

Dangal, Big Magic, DD National, DD Bharati, DD Arunprabha, DD Uttar Pradesh, DD Rajasthan and DD Madhya Pradesh were seen at first, second, third, fourth, fifth, sixth, seventh and eighth positions respectively.

Free Platform

Rank Channel Name Weekly Impressions (000s) sum
    Week 38
1 Dangal 794799
2 Big Magic 359501
3 DD National 44258
4 DD Bharati 5099
5 DD Arunprabha 4783
6 DD Uttar Pradesh 2285
7 DD Rajasthan 1772
8 DD Madhya Pradesh 1408
HSM (U+R) : NCCS All : 2+ Individuals, 

In rural market, SET and Sony SAB exchanged their place at fifth and sixth position. In week 38, Star Utsav  replaced Zee Anmol at tenth position.

Rural

Rank Channel Name Weekly Impressions (000s) sum
    Week 38
1 Dangal 774020
2 Big Magic 326376
3 Zee TV 308434
4 STAR Plus 261798
5 Sony Entertainment Television 204474
6 SONY SAB 193141
7 Colors 185580
8 STAR Bharat 114316
9 Sony Pal 75640
10 STAR Utsav 70769
HSM (Rural) : NCCS All : 2+ Individuals, 

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