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BARC week 23: Star maintained leadership position in Hindi GEC urban segment

Colors and Sony Sab exchanged their fifth and sixth positions respectively.

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MUMBAI: Colors and Sony Sab exchanged their fifth and sixth positions respectively as compared to the previous week in Hindi GEC (U+R) according to the Broadcast Audience Research Council (BARC) data for week 23 of 2019. In rural areas, Sony Sab and Colors exchanged their fifth and sixth positions respectively. In urban areas, Star Plus retained its leadership position.

No changes were observed in rural and urban areas this week. Colors and Sony Entertainment Television swapped their second and third positions respectively, in the urban areas.

Hindi GEC (U+R)

Dangal TV, Big Magic, Star Plus, Zee TV retained their first, second, third and fourth positions respectively. Colors and Sony Sab exchanged their fifth and sixth positions respectively as compared to the previous week. Sony Sab, Sony Entertainment Television, Star Bharat, Sony Pal and Star Utsav also continued to be in their seventh, eighth, ninth and tenth positions respectively.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Dangal

803383

   

2

Big Magic

694810

   

3

STAR Plus

612116

   

4

Zee TV

593912

   

5

SONY SAB

531132

   

6

Colors

525345

   

7

Sony Entertainment Television

499679

   

8

STAR Bharat

299887

   

9

Sony Pal

213872

   

10

STAR Utsav

148724

   

HSM (U+R) : NCCS All : 2+ Individuals

 

 

Hindi Rural GEC

In rural areas, Dangal TV, Big magic, Zee TV, Star Plus continued to be in first, second, third and fourth positions respectively.  Sony Sab and Colors exchanged their fifth and sixth positions respectively. Sony Entertainment Television retained its seventh position. Sony Pal and Star Bharat continued to be on eighth and ninth positions respectively as compared to the previous week. Star Utsav continued to be in tenth position.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

Dangal

614305

   

2

Big Magic

552292

   

3

Zee TV

250065

   

4

STAR Plus

207830

   

5

SONY SAB

172322

   

6

Colors

165633

   

7

Sony Entertainment Television

133761

   

8

Sony Pal

105402

   

9

STAR Bharat

97587

   

10

STAR Utsav

61415

   

HSM (Rural) : NCCS All : 2+ Individuals

 

 

Hindi Urban GEC

In urban areas, Star Plus retained its leadership position. Sony Entertainment Television and Colors swapped their second and third positions respectively. Sony Sab, Zee TV, Star Bharat, Dangal, Big Magic continued to be in fourth, fifth, sixth, seventh and eighth positions respectively. Sony Pal and &TV interchanged their ninth and tenth positions respectively as compared to the previous week.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 23

   

1

STAR Plus

404287

   

2

Sony Entertainment Television

365918

   

3

Colors

359712

   

4

SONY SAB

358810

   

5

Zee TV

343847

   

6

STAR Bharat

202300

   

7

Dangal

189077

   

8

Big Magic

142517

   

9

Sony Pal

108470

   

10

&TV

104697

   

HSM (Urban) : NCCS All : 2+ Individuals

 

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