Television

BARC week 22: Regional channels maintain positions

Sun Life emerged as the new player in the market.

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MUMBAI: No changes were observed in the Bengali, Bhojpuri, Kannada, Marathi and Telugu sectors in BARC week 22. In the Malayalam space, Surya TV continued to be in fourth position. Asianet Movies emerged as the new player in the market at fifth position by replacing Surya Movies. Sun Life emerged as the new player in the market by replacing Star Vijay Super in the and fifth position, in the Tamil space.

Bangla

No changes were observed in the Bengali space. Zee Bangla, Star Jalsha and Jalsha Movies, Sony Aath and Aakash Aath stood at first, second, third, fourth and fifth positions respectively.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Zee Bangla

302708

   

2

STAR Jalsha

221003

   

3

Jalsha Movies

79240

   

4

Sony Aath

51224

   

5

Aakash Aath

48481

   

WB (U+R): NCCS All : 2+ Individuals

 

Bhojpuri

In the Bhojpuri market as well, no changes were observed. Bhojpuri Cinema, Big Ganga, Dabangg, Bhojpuri Dhamaka Dishum and Oscar Movies Bhojpuri bagged first, second, third, fourth and fifth positions respectively.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Bhojpuri Cinema

69848

   

2

Big Ganga

53524

   

3

Dabangg

18893

   

4

Bhojpuri Dhamaka DISHUM

14594

   

5

Oscar Movies Bhojpuri

3308

   

Bihar/Jharkhand (U+R) : NCCS All : 2+ Individuals

 

Kannada

Zee Kannada, Colors Kannada, Udaya TV, Udaya Movies and Star Suvarna retained their first, second, third, fourth and fifth positions respectively.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Zee Kannada

406712

   

2

Colors Kannada

309339

   

3

Udaya TV

201853

   

4

Udaya Movies

173480

   

5

Star Suvarna

163305

   

Karnataka (U+R) : NCCS All : 2+ Individuals

 

Malayalam

Asianet retained its leadership position this week. Flowers TV and Mazhavil Manorama swapped their second and third positions respectively as compared to the previous week. Surya TV continued to be in fourth position and Asianet Movies emerged as the new player in the market at fifth position by replacing Surya Movies.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Asianet

243191

   

2

Flowers TV

121237

   

3

Mazhavil Manorama

102572

   

4

Surya TV

76044

   

5

Asianet Movies

58940

   

Kerala (U+R) : NCCS All : 2+ Individuals

 

Marathi

Zee Marathi and Fakt Marathi retained their first and second positions respectively. Colors Marathi and Zee Talkies swapped their third and fourth positions respectively. Star Pravah continued to be in fifth position as compared to the previous week.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Zee Marathi

326966

   

2

Fakt Marathi

246942

   

3

Colors Marathi

162224

   

4

Zee Talkies

131224

   

5

STAR Pravah

88653

   

Mah/ Goa (U+R) : NCCS All : 2+ Individuals

 

Tamil

Sun TV, Star Vijay, Zee Tamil, KTV, Star Vijay Super secured first, second, third and fourth positions respectively. Sun Life emerged as the new player in the market by replacing Star Vijay Super in the fifth position.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

Sun TV

708370

   

2

STAR Vijay

477978

   

3

Zee Tamil

452460

   

4

KTV

268206

   

5

Sun Life

92683

   

Tamil Nadu/ Puducherry (U+R) : NCCS All : 2+ Individuals

 

Telugu

Star Maa, Zee Telugu, ETV Telugu, Gemini TV retained their first, second, third and fourth positions respectively. Zee Cinemalu emerged as the new player in this space at fifth position by replacing Star Maa Movies.

Rank

Channel Name

Weekly Impressions (000s) sum

 

 

 

Week 22

   

1

STAR Maa

609734

   

2

Zee Telugu

450088

   

3

ETV Telugu

406279

   

4

Gemini TV

358767

   

5

Zee Cinemalu

238270

   

AP/ Telangana (U+R) : NCCS All : 2+ Individuals

 

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