BARC week 15: AXN continues climb to first position; Movies Now and Discovery continue to lead their genres

BARC week 15: AXN continues climb to first position; Movies Now and Discovery continue to lead their genres

MUMBAI: According to Broadcast Audience Research Council (BARC) ratings across 6 Mega Cities: NCCS AB: 4+ individuals , AXN climbed up from second rank of week 14 to first position in week 15. Star World faced a major drop from last week, scored last position. While, Movies Now continued to top English movies. Discovery dominated infotainment space.

English entertainment

AXN hopped to first position with 248 Impressions  (000s), followed by Comedy Central with 180 Impressions (000s). Colors Infinity SD scored third position with 140 Impressions (000s). Zee Café with 101 Impressions  (000s) and star world with 77 Impressions  (000s) grabbed fourth and fifth position respectively.

English movies

Movies Now dominated with 2374 Impressions (000s). Star Movies held second position with 2374 Impressions  (000s). Sony Pix with 1930 Impressions  (000s) was third in the list. HBO with 1807 Impressions  (000s) grabbed fourth position, followed by Zee Studio at fifth with 1379 Impressions  (000s). 

Infotainment

The infotainment genre was once again topped by Discovery Channel with 4536 Impressions  (000s). History TV 18 maintained its second position from week 14, with 3804 Impressions (000s), followed by National Geographic with 3500 Impressions (000s). Animal Planet with 2840 Impressions (000s) and Nat Geo Wild with 1986 Impressions (000s) got fourth and fifth position respectively.