Television

Kisan TV set to launch on 26 May

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/05/25/tv%20teresstrial.png?itok=cUDCrWge

NEW DELHI: After numerous delays, Doordarshan’s Kisan TV will finally see the light of day on 26 May, 2015.

The channel, which was earlier slated for formal launch on Baisakhi Day last month as a 24-hour channel devoted to farmers and rural India, will be launched by Prime Minister Narendra Modi in the presence of the Information and Broadcasting Minister Arun Jaitley at a formal function in Vigyan Bhavan.

While trial runs have already been on for some time, a test run which will make it available to other platforms commenced today (25 May).

Jaitley had said last month that the delay had been caused as the PM was traveling.

The channel, to be run by Doordarshan, was initially slated for launch on Makar Sankarti Day on 14 January, 2015.

A budget of Rs 100 crore had been set aside in July last year. However, this year’s budget had cut down Kisan TV’s corpus to Rs 90 crore for 2015-16.

The Parliamentary Standing Committee on Information Technology, which also examines issues linked to the I&B Ministry had said in a recent report that emphasis should be laid on local dialect on regional basis so that farmers all across the country are able to access the channel in their local language/dialect, thereby getting benefited by this laudable initiative of the Government.

The Parliamentary Committee in a subsequent report also said that the Ministry should spend Rs 35 crore, earmarked in this year’s budget for content, judiciously.

The FTA channel will be available on major direct to home (DTH) platforms including Tata Sky, Videocon d2h, Dish TV apart from pubcasters’ own DTH platform Freedish. 

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/21/BARC_800.jpg?itok=PL0dZWf-
BARC week 6: Sony SAB slips down to fourth position on pay platform

MUMBAI: Sony SAB slipped to fourth position in week six of BARC India ratings. Last week, the channel was seen at third position. This week Zee TV held the third position moving up from fourth position. Colors continued to lead in urban market and pay platform. In urban market, Colors, Star Plus,...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/boib.jpg?itok=oCypl9wy
ViacomCBS reports $6.871 bn revenue in Q4

MUMBAI: ViacomCBS today reported financial results for the quarter and full year ended 31 December. The company’s full year revenue increased 2 per cent, driven by growth in advertising, affiliate and content licensing. Significantly, it reported the first quarterly earnings as a combined company....

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/nirbhaya.jpg?itok=iv0sHGHQ
#JusticeForNirbhaya – A ZEE News Initiative

MUMBAI: Do you remember Nirbhaya? Or, like every other person, you too have forgotten the monstrous scar on the face of India? On 16th December 2012, when the heinous crime came into light, people came out on roads with candles in their hands protesting. Now, after more than 7 years, when most of...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/sonyyay.jpg?itok=tmmLfOGd
Sony YAY!’s Honey and Bunny bring pet-parents closer to their pets this “Love Your Pet Day”

MUMBAI: February 20 is celebrated as “Love your pet day” and what better occasion than this day to shower our furry friends with all the love. It was an eventful day at Sony YAY! where they celebrated this day with their famous pet Jodi – Honey Bunny. Not only that, this “Love your pet day” Sony...

Television TV Channels Kids
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/kids.jpg?itok=1EtIG130
An Indian IP For Kids: Brands Collaborating With Windmill Look To Create Meaningful, Interactive Conversations

MUMBAI: The 4th edition of Nickelodeon Windmill Festival, an initiative by Event Capital and Tribe Asia, will take place on 22nd – 23rd February 2020 at JioWorld Garden, BKC. Having grown into India’s largest children’s outdoor festival, Windmill has brought on board sponsors like Hershey’s, Kotak...

Television TV Channels Kids
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/Zee_Telugu_new.jpg?itok=3mZC0E6r
Zee Telugu to launch new fiction show 'Thoorpu Padamara'

MUMBAI: Zee Telugu, a Telugu General Entertainment Channel of Zee Entertainment Enterprises Ltd (ZEEL), is all set to launch its new fiction show Thoorpu Padamara on 24 February. The show, which will air in the early primetime slot at 6 PM, features Yamini, Vinay, Jaya Kavi and Pranay in lead roles.

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/Sony%20Max.jpg?itok=Bn5IBA6v
Sony MAX to air world television premiere of 'Marjaavaan' on 29 February

MUMBAI: Sony MAX is all set to feature the World Television Premiere of the month – Marjaavaan. The action drama featuring Siddharth Malhotra, Riteish Deshmukh and Tara Sutaria will be showcased on 29th February 2020 at 8PM.

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/mar.jpg?itok=PWPLuPry
Sony MAX to air world television premiere of ‘Marjaavaan’ on 29 February

Sony MAX is all set to feature the World Television Premiere of the month – Marjaavaan. The action drama featuring Siddharth Malhotra, Riteish Deshmukh and Tara Sutaria will be showcased on 29th February 2020 at 8PM.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/20/Sony_Pictures_Network.jpg?itok=ec6sFbmn
Sony Pictures Networks signs multi-year deal with Extreme E

MUMBAI: Sony Pictures Networks India (SPN) and Extreme E have signed a four-year broadcast partnership for the electric SUV off-road motorsport series, set to begin its inaugural season in 2021. According to a press statement, the goal is to highlight the impact of human interference and climate...

Television TV Channels Sports

Sign up for our Newsletter

subscribe for latest stories