Television

UEFA Euro 2020: 37 million viewers watched the first 21 matches on SPSN

The viewership is for the matches played in group stage from 11 to 18 June.

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Mumbai: The football fever is sweeping the world and India is no different. The UEFA Euro 2020 has performed well in terms of ratings on TV with 37 million viewers tuning in to Sony Pictures Sports Network (SPSN) to watch the entire coverage of the first 21 matches of the tournament in the group stage from 11 to 18 June. The total viewership rating is the culmination of BARC, All India, CS2+, Cumulative reach of LIVE matches, wraparound shows, highlights, and repeats on SPSN.

In terms of average Impressions, viewership for Euro 2020 is almost three times (BARC, All India Urban+ Rural, CS 2+, LIVE match) the viewership of UEFA EURO 2016, it said in a statement.

The Hindi audio feed for the LIVE matches has been watched by close to 12 million viewers across the country to date. Whereas the Malayalam and Bengali audio feed recorded close to six million viewers on Sony Six.

The most-watched game to date has been Hungary vs Portugal, and Denmark vs Belgium was the second, witnessed by 8.5 million and 7.5 million viewers, respectively.

The massive viewership of Euro 2020 in the group stages is evidence of cricket-frenzy country’s appreciation for one of the biggest footballing spectacles of Europe currently underway on SPSN.

Fans can watch UEFA Euro 2020 LIVE on SONY Ten 2, SONY Ten 3, SONY Six, and SONY Ten 4 chanchannel

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