Television

SPNI to broadcast Legends League Cricket in India

The broadcaster has acquired exclusive media rights to the league.

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Mumbai: Sony Pictures Networks India (SPNI) has partnered with Legends League Cricket to broadcast all the matches of the league to be played in January 2022. The matches will be aired on Sony Ten 1 and Sony Ten 3 channels as well as live-streamed on the OTT platform, SonyLIV.

The league will be held at the Al Amerat Cricket Stadium in Muscat, Oman and will be joined by former cricketers from India, Pakistan, Sri Lanka, Australia, England, among other cricket nations divided into three teams representing India, Asia, and the rest of the world.

League Cricket has announced that Shoaib Akhtar, Shahid Afridi, Sanath Jayasuriya, Muttiah Muralitharan, Chaminda Vaas, Romesh Kaluwitharana, Tillakaratne Dilshan, Azhar Mahmood, Upul Tharanga, Misbah-ul-Haq, Mohammed Hafeez, Shoaib Malik, Mohammed Yousuf, Umar Gul, Younis Khan, and Asghar Afghan will be playing for Asia Lions.

The league has roped in actor Amitabh Bachchan to be its ambassador and former India head coach Ravi Shastri as its commissioner looking after the cricketing aspect.

“We are extremely happy to announce this partnership with Sony Pictures Networks India,” said Legends League Cricket CEO Raman Raheja. “We wish to walk a long mile with them and ensure viewers are treated with a very competitive and entertaining form of cricket.” 

“It’s a very exciting partnership to get into and having these stalwarts on the ground playing competitive cricket will definitely engage our viewers across India,” said SPNI chief revenue officer for distribution and head of sports business Rajesh Kaul. “With the Legends League Cricket, we will present our viewers a great viewing experience of watching these legends in action on our sports channels.”

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