Television

'Mayaadweepam' returns on Zee Telugu starting 3 October

The show has roped in sponsors Close Up, Dazller Eterna and Triplex detergent.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/09/28/photogrid_plus_1632807907244.jpg?itok=szJnmqzX

Mumbai: Zee Telugu has revived its kids reality show “Mayaadweepam” after seven years. The show will be led by Ohmkar as host along with fictional characters Pillamarriraju and Ontu Kannu Rakshasudu starting from 3 October at 9 p.m on Zee Telugu and Zee Telugu HD.

This season’s sponsors include Close Up, Dazller Eterna and Triplex detergent.

“Mayaadweepam” is an adventure game show that unearths the skills of young contestants including their physical, intellectual, satirical and educational ability. The intricately designed sets created for the show are one of the most composite setups in Telugu television. A crew of 100 members worked over 50 days to bring alive the setting, blending India’s rich mythic structures to give viewers a grand viewing experience, said the channel in a statement.

This year Zee Telugu announced digital auditions for the show. Participants between the age of 6-12 years were invited to participate in the virtual auditions and this helped the channel receive over 12,000 entries in a short period of time. The selected participants will be part of the game show where every episode will witness four different contestants. Each episode will end with a 'Showdown' in which the contestants will be undergoing various levels of challenges.

“Mayaadweepam is my dream project,” said producer and host of the show, Ohmkar. “It marks my foray into the fantasy genre and empowers me to explore further variants of content. As we march onwards, we bring together not only the show's original characters such as Pillamarriraju and Onti Kannu Rakshasudu but also the uniquely monumental set that is one-of-a-kind in the history of Telugu television. Besides, I'm happy to see the promo receive tremendous praises and I am certain that it makes for an unforgettable viewing experience."

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/28/img_28102021_113247_800_x_800_pixel.jpg?itok=RSEaqLNR
News18 Tamil Nadu announces first edition of Kartal Awards

Mumbai: News18 Tamil Nadu has announced the first edition of its flagship initiative the 'Katral Awards 2021’. Katral meaning 'learning' in Tamil, and is an Awards platform to recognise achievement and excellence in the field of education. The awards will also serve to further project Tamil Nadu as...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/28/img_28102021_112859_800_x_800_pixel.jpg?itok=gwgHwVyv
News18 UP/Uttarakhand undergoes makeover ahead of UP polls

Mumbai: News18 Uttar Pradesh/ Uttarakhand has revamped its studios, introduced new GFX, refreshed packaging of all shows as it gears up for the coverage of the upcoming Uttar Pradesh Assembly elections next year. The channel has donned a new premium look and fresh style of presentation under...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/28/q.jpg?itok=pOY4K-2M
Mansi Darbar to move on from IN10 Media Network

IN10 Media Network- VP corporate strategy and development Mansi Darbar has stepped down from her post. Darbar had joined the company in January 2020 with the mandate to navigate the network strategically in the media and entertainment space.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/27/img_27102021_190409_800_x_800_pixel.png?itok=d18xrMq9
Retail advertising on TV surges by 55 per cent in Jan-Aug: TAM data

Mumbai: Retail ad volumes surged by 55 per cent in January-August over the same period last year, according to data provided by TAM Media Research. The month of February saw the highest ad volumes’ share for the retail sector for both 2021 and 2020. There were 450+ new brands that advertised under...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/27/img_27102021_173550_800_x_800_pixel.jpg?itok=lJNU335y
Anil Jhingan elevated to Discovery APAC president & MD

Mumbai: Discovery has named Anil Jhingan as president and MD for the Asia Pacific region. He will be based in London and report directly to Discovery president and CEO of streaming and international activities JB Perrette, said the media company in a statement. Jhingan joined Discovery in 2019 as...

Television TV Channels People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/27/img_27102021_142439_800_x_800_pixel.jpg?itok=I2bL4JFf
Viacom18 Consumer Products to launch ‘Garfield’ merch in India

Mumbai: Viacom18 Consumer Products is set to introduce an exclusive range of Garfield merchandise in India. Garfield has been the most syndicated comic strip in the world and is regarded as one of the most-watched kids’ shows with over 18 million social followers. The character has a global...

Television TV Channels Kids
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/26/img_26102021_152258_800_x_800_pixel.png?itok=rX0lNg-a
Bombay HC grants Zeel temporary relief from Invesco's EGM notice

Mumbai: The Bombay high court has ruled in favour of Zee Entertainment Enterprises Ltd (Zeel) temporarily barring the requisition notice by its majority shareholder Invesco to call for an extraordinary general meeting (EGM). In another development, Zeel has also cancelled its board meeting...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/26/img_26102021_150846_800_x_800_pixel.jpg?itok=FNOosqRs
Sony Sports to broadcast World Boxing Championships '21 in India

Mumbai: Sony Pictures Sports Network (SPSN) has reached an agreement with Protocol Sports Marketing to broadcast the International Boxing Association’s (AIBA) 2021 World Boxing Championships in India and the Indian sub-continent. The 2021 AIBA World Boxing Championships are being held in Belgrade,...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/26/img_26102021_125634_800_x_800_pixel.jpg?itok=zVFrmF_I
Times Network movie channels announce Diwali lineup

Mumbai: Times Network movie channels Movies Now, MNX, Romedy Now, and MN+ have announced a special programming lineup for Diwali. Movies Now will air films like "XXX: Return of Xander Cage," "Quantum of Solace," "Bumblebee," "Transformers: Revenge of The Fallen," and "Men In Black: International"...

Television TV Channels News Broadcasting

Sign up for our Newsletter

subscribe for latest stories

* indicates required