Colors Bangla announces ‘Jai Jagannath’ and ‘Basanta Bilash Messbari’

The two new shows will premiere on 22 November.

Mumbai: Colors Bangla has announced two shows “Jai Jagannath” and “Basanta Bilash Messbari,” that will premiere on 22 November. While “Jai Jagannath” will air at 8:30 p.m every day, “Basanta Bilash Messbari'' will air at 9 p.m from Monday to Friday.

The show launch will be supported by mega outreach activities in seven districts in Bengal including Midnapur, Bardhaman, Nadia, North 24 Parganas, South 24 Parganas and others, said the channel in a statement.

“Colors Bangla takes pride in showcasing a variety of content that appeals to the masses. Since the re-launch of our original programming, we are closely monitoring the response of viewers to our content and are trying to satiate their requests with unique programming propositions,” said Colors Bangla business head Sagnik Ghosh.

He added, “With Jai Jagannath we are focusing on the unheard tales of Lord Jagannath who is worshipped in almost every home in Bengal. On the other hand, Basanta Bilash Messbari builds on nostalgia and serves the story of a messbari where the seemingly different members, though divided by blood, are united by emotions. Basanta Bilash Messbari is a Sitcom and will have a completely different appeal to our audiences. We hope that the audience will enjoy the show as much as we did while making it. With Basanta Bilash Messbari we are also getting popular actors Kanchan and Kamalika back on screen after a long time.”

Produced by Surinder Films, "Jay Jagannath" will explore the untold stories of Lord Jagannath. Ratha Yatra is celebrated in West Bengal, where Lord Jagannath is worshipped extensively in Bengal homes and temples. The show will focus on the strong connect identifying Jagannath with Krishna, thus re-establishing the original identity of Lord Jagannath as supreme personality of Lord Shri Krishna.

"Basanto Bilash Messbari" is a lighthearted romantic comedy-drama that focuses on the fact that family is not necessarily bonded by blood but love and emotion. Produced by SVF, popular actors Kanchan Mullick and Kamalika Banerjee play a pivotal role in the show.

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