Mumbai: Double Negative (DNEG) has roped in former Technicolor and R/GA executive Daniel Jurow as chief operating officer.
With over twenty years of expertise in the creative industry, Jurow will be based out of DNEG's London studio. He will be reporting directly to DNEG chairman & CEO Namit Malhotra.
Speaking on Jurow's appointment, Malhotra said, "As we continue to scale our business, growing our creative teams, bringing in the industry’s best creative leaders, and building out our technology infrastructure, it is important that we have a strong, forward-thinking executive committee dedicated to leading, supporting and empowering our teams."
"Daniel’s career-long passion for creative technology, his experience of delivering breakthrough results for both brands and for the teams that he oversees, and his strategic and methodical approach to his work, all mark him out as a great leader. I am delighted to welcome him to DNEG’s senior management team, where I have no doubt he will make a great impact," he added.
Jurow was serving as the Film and Episodic VFX division's Chief Operating Officer .
At Technicolor, Daniel was appointed as chief operating officer for the Film and Episodic VFX division. He spent more than 15 years with the international digital product and marketing agency R/GA before that, where he advanced to the position of EVP, global head of production, overseeing more than 200 producers.
Jurow launched the ground-breaking Nike+ product agreement between Nike and Apple in 2006, which earned R/GA the title of "Digital Agency of the Decade" by Adweek. By the time of his departure in 2019, the agency had grown from 200 workers to over 2,000 across 17 global sites.
Jurow has spoken at a number of international conferences, including the first 4 A's Digital Conference for Agencies,Internet & Mobile World, Innovation Summit, ArabNet Digital Summit, and the annual Creative Equals conference, which aims to advance women in creative roles into leadership positions in the advertising industry.
Commenting on joining his new role as DNEG COO, Daniel said, "I have long admired DNEG’s focus on its people, uniting the business in support of its incredibly talented artists, creative technologists, production and support staff. As a result of this focus, DNEG has a great track record of leaping from strength to strength, delivering stunningly innovative creative work, navigating unprecedented industry shifts, and stewarding impressive global growth. I feel very privileged to join Namit and his team as we usher in the next brilliant act of the DNEG story."
