Arnab Goswami's advice to budding digital news entrepreneurs and independent journalists

The new media should be independent, able to shout out loud

NEW DELHI: There is no denying the fact that Arnab Goswami today is one of the most successful entrepreneurs in the Indian news media space today, having taken his labour of love Republic TV Network to number 1 spot within a span of a few years of its launch. But it certainly wasn’t an easy journey for him to achieve that. 

However,  he learnt a great many lessons on his way to excellence. And as he takes on the next step in the trajectory towards diversifying his digital reach, he recently shared his tips for budding entrepreneurs in the new media space during a virtual fireside discussion with founder, CEO & editor-in-chief Anil Wanvari. 

Read more coverage on Arnab Goswami

1. Be financially independent

Goswami pointed out that a journalist can retain his/her independence only if they are not dependent on someone else for the constant flow of money. He insisted that the money could be arranged through debt, equity, or donation. 

“I will advise that one should avoid going into debt and not rely on donation. There is nothing called a free lunch. Do not accept any strategic investment if you are not sure about being able to give the investors an exit in the near future. You should ask yourself the question if you can’t give them an exit, will they be deciding your editorial content in future,” he noted. 

2. Break-even

Your initial focus should be on breaking even in the initial months of the business. The most important thing for any digital business is to break even. 

“The mistake that many entrepreneurs in the digital space make that they get  excited with the initial rush of money but they should be very careful where they spend it. Ask yourself if you can break even in one month, and if you can’t you should not be taking away from your co-workers and essential resources. Don’t splurge on  vanity,” he explained. 

3. Don’t launch a content strategy based on seasonality 

One must not be creating a content strategy based on seasonal issues. The same editorial angle might not work in the long run as the audience's thought process might not sustain. Therefore, a content strategy should be independent. 

“You should only be answerable to viewers who have faith in you. Do not change your editorial stance based on social media commentaries. The beauty of the media lies in the very fact that the people criticising you for one story might start supporting you for others,” Goswami quipped. 

Latest Reads
Pawan Soni quits National Geographic

NEW DELHI: Pawan Soni, VP, head of programming & marketing has moved on from National Geographic.  At Nat Geo, Soni was responsible for overall P&L and building the network's content and marketing strategy along with overall business affairs. He spearheaded many campaigns involving various...

Television TV Channels People
Indian news industry to discuss prime trends & concerns at NT Awards 2020

NEW DELHI: The 2020 edition of’s News Television Awards (NTA), co-powered by TVU Networks, a unique property celebrating the best of news television content, marketing, and faces on-screen and off-screen as well, will begin Thursday, 29 October 2020 with a two-day-long summit...

Television TV Shows Awards
Chrome DM week 42: Youth genre emerges as top gainer

NEW DELHI: Youth genre is the top gainer for week 42, 2020 of Chrome Data Analytics and Media data, with a strong growth of 4.01 per cent. In this genre, MTV has gained the highest OTS with 89.6 in the HSM excl < 1 market. OTS is the actual census-based percentage connectivity of a channel...

Television TV Channels Viewership
Panorama Studios hires Rajat Goswami to lead new stream films & acquisitions

MUMBAI: Panorama Studios has appointed Rajat Goswami as head of new stream films & acquisitions. Goswami is a renowned name in the film festival circuit and has worked in tandem with numerous reputed production houses. Under Rajat's leadership and the guidance of Panorama Studios Distribution...

Television Production House Post Production
Zee Telugu celebrates 10th Zee Telugu Kutumbam awards amidst glitz and glamour

MUMBAI: After nine successful years of entertaining the audience, Zee Telugu returned with the tenth edition of Kutumbam Awards 2020. It was a glorious evening in Hyderabad where the red carpet was rolled for the Zee Telugu family to felicitate them and celebrate the exceptional talent in the Zee...

Television TV Channels Regional
Epic TV launches new season of Regiment Diaries

MUMBAI: Epic TV is back with the second season of its Indian Army docuseries Regiment Diaries. An Epic original, the series is more than a compilation of war stories but a visual tribute to the valiant men and their regiments who continue to honour the dignity of their duty towards the motherland....

Television TV Channels English Entertainment
PIL moves Delhi HC to prevent news channels from preaching communal disharmony

NEW DELHI: A PIL has been filed in the Delhi high court in reference to the recent episode aired by Sudarshan TV on its programme Bindas Bol around the subject of the controversial Tanishq ad. The episode was aired on 12 October on the channel and talked about how the jewellery brand’s campaign was...

Television TV Channels News Broadcasting
TV18 Broadcast reports Rs 115 crore Q2 net profit

NEW DELHI: TV18 Broadcast Ltd has reported a net profit of Rs 115 crores for the quarter ended 30 September 2020, up from Rs 46 crore in the same quarter in the previous year. The consolidated operating revenue for Q2 21 fell 10 per cent y-o-y and stood at Rs 1,013 crore against Rs 1,127 crore for...

Television TV Channels Viewership

Sign up for our Newsletter

subscribe for latest stories

* indicates required