Television

Times Network launches India Revival Mission; sets the agenda to revive Indian economy from the impact of COVID-19

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Mumbai: The Covid-19 pandemic has adversely affected businesses across sectors and it's vital to plan the revival of the economy and put business community back to economic certainty. Driving this agenda, Times Network, India's premium broadcast Network launches India Revival Mission (IRM), a mega campaign aimed to shape decisive strategies & policies to reboot, reload and relaunch the economy. 

An ongoing thought leadership platform by the Network, India Revival Mission conducts series of curated initiatives through discourses and deliberations with global visionaries, key policymakers, influencers and corporate leaders who share their vision and actionable insights to accelerate India’s economic resurgence. 

MK Anand, MD & CEO, Times Network said, “The pandemic has created unprecedented impact on Business and economy globally. As we come to terms with its persistent nature and adjust our lives around it with a view to restart parts of the economy that have been suspended for months, we realise the need for actionable Intelligence, Innovation and Ideation. As India’s significant influencer and opinion maker, we at Times Network are committed to play an active role in championing critical issues that matter to the nation. India Revival Mission, collates substantial insights and knowledge from leaders of India Inc., through multiple detailed surveys and uses this intelligence to guide the discourse and discussions that will help frame the best policy response that can mitigate the impending Economic crisis.” 

Encouraging small businesses revive from the economic impact of COVID-19, Nirmala Sitharaman, Finance Minister said, “I want to assure through you to all businesses, please go ahead approaching the banks. Take the loans. Please have the money in your hand to restart the business.”

Speaking on boosting a self-reliant India with Atmanirbhar Bharat initiative, Piyush Goyal, Minister of Railways and Minister of Commerce and Industry said, “The Atmanirbhar Bharat package is not a short-term band aid solution, it's a sustainable long-term program for the prosperity of 135 crore Indians. It is a program that will define the future of India not only taking us to the 5 trillion-dollar mark in the next five years but make us a 10 trillion-dollar economy by 2030, we may have lost some time in the last year or so because of the global World Trade wars in the initial period and then covid-19 but we have the resilience, we have the confidence to make up for the loss of time and emerge victorious in our targets.”

Fronted by the network news channels, ET NOW, TIMES NOW, TIMES NOW WORLD, Mirror NOW and its digital assets, Times Network brings a comprehensive curated programming line-up under the ambit of India Revival Mission. This includes IRM India Development Debate, special primetime discussions with some of the world’s leading minds on the challenges that lie ahead to revive India’s economy, IRM 

Dialogues, a series of  in-depth interviews featuring key economic architects of India, who will share their perspective, drawing from their area of expertise, to helping traverse this crisis and accelerate economic recovery and IRM Council, a weekly round table series focused on key sectors with voices from India’s political and industry bodies who will assess the sectoral challenges during and post pandemic and the outline the road map for the recovery of the sector. The various segments and primetime shows will feature leading policy making and thought-leaders of the India Inc. including Nirmala Sitharaman, Finance Minister, Piyush Goyal, Minister of Railways and Minister of Commerce and Industry, Smriti Irani, Minister for Women Child Development and Textiles, Nitin Gadkari, Minister of MSMEs, Road Transport and Highways, Hardeep Singh Puri, minister of Civil Aviation and Housing & Urban Affairs, Rajnish Kumar, Chairman, State Bank of India, S.S. Mallikarjuna Rao, MD & CEO , Punjab National Bank, M.R. Kumar, Chairman, LIC, Gita Gopinath, Chief Economist of the IMF and Nouriel Roubini, American Economist amongst many others to share actionable insights and strategies.

To assess the impact of the pandemic on businesses across various sectors, Times Network has also developed an in-depth Business Perception Survey, in partnership with Institute For Competitiveness. The survey will lead with insights from India’s business community and present a holistic blueprint for India’s recovery and distil domain specific action points that need to be implemented to ensure long-term health of businesses and the economy. Strongly led with a purpose to arm leading policymakers with relevant information they would require for critical policy decisions to revive the economy, the survey results will be analysed through special programming on air and the findings will be compiled as a White Paper. 

Sustaining the momentum to revive India post the lockdown, the Network would also host a thought-leadership event, IRM Conclave with the leaders of India Inc, leading economic minds, domain experts, key administrators and bureaucrats to discuss the way ahead for the nation. Times Network India Revival Mission is presented by YONO SBI, co-powered by LIC and Punjab National Bank and knowledge partner Institute For Competitiveness. 

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