MRUCI elects Shashi Sinha as chairman, Shailesh Gupta as VC

Pratap Pawar, Dhruba Mukherjee, Jayant Mammen Mathew appointed to the board of governors.

Mumbai: Mediabrands India CEO Shashi Sinha and Jagran Prakashan director Shailesh Gupta have been unanimously elected as chairman and vice-chairman of Media Research Users Council India (MRUCI), respectively, for the year 2021-22. The announcement was made at MRUCI’s board meeting which was held shortly after its AGM.

Sinha takes up the baton from Sakal Media Group chairman Pratap Pawar, who served as MRUCI’s chairman for two consecutive terms - from 2019-20 and 2020-21.

While passing the baton, Pawar thanked all the board members and stakeholders and congratulated Sinha and the new board members. “We faced some challenging times due to the global pandemic, but I am glad we are soon returning to normalcy. With the change in name from Media Research Users Council (MRUC) to Media Research Users Council India (MRUCI), and the modification of IRS questionnaire, we will not only further boost our national stature and representation, but also successfully meet the fast-evolving needs and expectations of our stakeholders," he said.

New members have also been appointed to the board of governors:

1. Sakal Media Group, chairman, Pratap Pawar.

2. ABP Pvt Ltd, CEO, Dhruba Mukherjee.

3. MM Publications, executive editor & director, Jayant Mammen Mathew.

Sinha is actively involved in various industry bodies such as the Advertising Standards Council of India (ASCI), the Advertising Agencies Association of India (AAAI), Audit Bureau of Circulation (ABC), The Ad Club, Broadcast Audience Research Council India (BARC). He is an alumnus of IIT Kanpur and IIM Bangalore. An industry veteran with over 30 years of experience, where he has built a highly awarded team of professionals and organisations that today form the country’s leading media network.

Sinha in his vote of thanks said, “I thank Pawar for his selfless leadership and valuable guidance, especially in these unprecedented times. MRUCI has long played a very crucial role in providing the industry with reliable, robust and realistic data, and now more than ever, the industry looks toward us to meet their expectations in maintaining and propagating the highest possible standards of integrity, fairness, and reliability in media research. As our Country slowly resumes to normalcy, our priority will be to begin the IRS fieldwork at the soonest, in consideration with the ground realities.”

Over the last 25 years, Jagran’s Gupta has provided a new dimension to Jagran’s marketing strategy and has been at the heart of driving transformational change at the Jagran group. 

He held several positions at leading industry bodies - elected as the youngest member of the managing committee of the Audit Bureau of Circulation for the year 2004-05, he was ABC chairman in 2012-13 and chairman of INS during 2019-20.

Latest Reads
Retail advertising on TV surges by 55 per cent in Jan-Aug: TAM data

Mumbai: Retail ad volumes surged by 55 per cent in January-August over the same period last year, according to data provided by TAM Media Research. The month of February saw the highest ad volumes’ share for the retail sector for both 2021 and 2020. There were 450+ new brands that advertised under...

Television TV Channels Viewership
Anil Jhingan elevated to Discovery APAC president & MD

Mumbai: Discovery has named Anil Jhingan as president and MD for the Asia Pacific region. He will be based in London and report directly to Discovery president and CEO of streaming and international activities JB Perrette, said the media company in a statement. Jhingan joined Discovery in 2019 as...

Television TV Channels People
Viacom18 Consumer Products to launch ‘Garfield’ merch in India

Mumbai: Viacom18 Consumer Products is set to introduce an exclusive range of Garfield merchandise in India. Garfield has been the most syndicated comic strip in the world and is regarded as one of the most-watched kids’ shows with over 18 million social followers. The character has a global...

Television TV Channels Kids
Bombay HC grants Zeel temporary relief from Invesco's EGM notice

Mumbai: The Bombay high court has ruled in favour of Zee Entertainment Enterprises Ltd (Zeel) temporarily barring the requisition notice by its majority shareholder Invesco to call for an extraordinary general meeting (EGM). In another development, Zeel has also cancelled its board meeting...

Television TV Channels GECs
Sony Sports to broadcast World Boxing Championships '21 in India

Mumbai: Sony Pictures Sports Network (SPSN) has reached an agreement with Protocol Sports Marketing to broadcast the International Boxing Association’s (AIBA) 2021 World Boxing Championships in India and the Indian sub-continent. The 2021 AIBA World Boxing Championships are being held in Belgrade,...

Television TV Channels Sports
Times Network movie channels announce Diwali lineup

Mumbai: Times Network movie channels Movies Now, MNX, Romedy Now, and MN+ have announced a special programming lineup for Diwali. Movies Now will air films like "XXX: Return of Xander Cage," "Quantum of Solace," "Bumblebee," "Transformers: Revenge of The Fallen," and "Men In Black: International"...

Television TV Channels News Broadcasting
Ed-tech category leads ad volumes during IPL 14: TAM data

Mumbai: The ad volumes during 51 matches of IPL 14 grew by six per cent compared to IPL 13, according to TAM Media Research data. Ed-tech emerged as the top advertising category for this year’s edition, the data revealed. The TAM data looked at ad volumes across 24 Star network channels for IPL 14...

Television TV Channels Sports
This Diwali, Shemaroo MarathiBana to telecast 'Baahubali' in Marathi

Mumbai: Marathi movie TV channel Shemaroo MarathiBana is all set to bring the Marathi version of the action epic franchise "Baahubali"  for its viewers this Diwali. This festive special release will be aired on 4 November.

Television TV Channels Regional
CVC Capital Partners, RPSG Group win bids to own two new IPL teams

Kolkata-based business tycoon Sanjiv Goenka's RPSG Group has won the bid for Lucknow franchise for a whopping Rs 7090 crore while international equity investment firm CVC Capital won the bid for Ahmedabad with a Rs 5600 crore offer, as the much-awaited IPL bidding took place in Dubai on Monday.

Television TV Channels Sports

Sign up for our Newsletter

subscribe for latest stories

* indicates required