First-ever common entrance exam for media studies on 14 Aug

Will offer admission to total 30 universities across the country.

New Delhi: India’s first-ever national level common entrance exam for media studies will be held online on 14 August. The AIMCET (All India Media Common Entrance Test) is being guided by recently set up Global Media Education Council (GMEC).

The exam will be organised virtually by educational news portal, for over 30 universities across the country including MUIT Noida, Adamas University Kolkata, Uttaranchal University Dehradun, JagranLakeCity University Bhopal, Ajeenkya DY Patil University Pune, Mody University Rajasthan among several others.

It will offer admission to the undergraduate journalism, mass communication, and other media courses in various partnering Universities across the country for the current academic year. Next academic year onwards, it will include the post-graduate media programs as well.

Set up early this year, the Global Media Education Council is a media body of educators and senior professionals looking into nurturing better quality human resources for the communication domain, and periodically contributing its suggestions on various niche media domains for consideration of institutes. It will also organise counseling sessions for entry-level media learners to assist them to make an informed choice, along with psychometric tests to judge their suitability for the profession.

Talking about the objectives, Makhanlal Chaturvedi National University of Journalism and Communication (Bhopal), vice chancellor and GMEC, president, Professor K.G Suresh said, “AIMCET is a good endeavour for upgrading the standards of media education. Global Media Education Council is a guiding force for it, and not commercially involved. GMEC is planning to bring a 75 days online event bringing the best media educators of India and the world soon to contribute to the learning of media and communication ahead.”

“AIMCET is the first national level test of its kind for media and communication domain. We have such tests for law, medical, engineering and management, not for media till 2020,” said Adamas University, Kolkata, pro vice chancellor, PR and Media and secretary, GMEC, Prof Ujjwal Chowdhury.

The test involving five sections will be of total 100 marks consisting 100 objective-type questions and has to be completed in 120 minutes. The last date to apply for AIMCET examination is 12 August and the application form costs Rs 750.

Interested students can look up AIMCET website ( for more information.

Elaborating on the working of GMEC, DME Media School, DME Media Academy, founder dean, Prof (Dr) Ambrish Saxena and GMEC, Vice President said, “The GMEC Executive Body shall meet once in quarter: thrice a year virtually, and one time physically which will be powered by The Secretariat shall keep functioning continuously towards the goal of the Council. There shall be small groups for specific functions working continuously as well.”

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