MUMBAI: After achieving a historic mandate in General Elections 2014, the biggest challenge now for the newly elected Government is to present a growth oriented Budget for the people of India. As the nation eagerly awaits Union Budget 2014, CNN-IBN, brings to its viewers an extensive line-up of budget programming - ‘Budget of Hope.’
The channel has already kick started its programming with a segment ‘If I were FM’ which captures suggestions from common citizens for the Finance Minister. This will be followed by ‘Budget Yatra’ – a special show led by CNN-IBN Business Editor, Karma Paljor, wherein the issues and challenges facing the economy will be analysed on ground from key locations across the country. Additionally, we will also capture the expectation of and suggestions from corporates and policymakers in our segment ‘Budget Expectations.’ Of course on the day of the Rail Budget, Economic Survey and the Union Budget will bring together the most extensive and incisive rolling coverage of the key policy announcements and developments analysed by our unmatched panel of anchors and experts. Special shows such as Budget and You – detailing the impact of the budget on the common man/woman, Rate The Budget, the Finance Minister’s Interview and CNN-IBN’s award-winning initiative ‘Axe the Tax’ – which lists out specific recommendations for the FM to rationalize the tax regime - will also form an integral part of the unmatched array of shows on Budget 2014 that will be aired on CNN-IBN.
Speaking on the special programming, Rajdeep Sardesai, Editor-in-Chief, IBN Network, said “Expectations from Budget 2014 are very high. There are several economic challenges that the country is currently facing and the Budget is expected to address these. CNN-IBN will closely track these key issues in the run up to the Budget. Our focus will be on ensuring that the common Indian gets to participate in the discourse on the Budget, and on deconstructing and simplifying the impact that the Budget will have on them.”
Don’t forget to watch “Budget Yatra” starting from Friday, June 20th @ 10 PM & Saturday @ 5.30 PM only on CNN-IBN.
