ABP Majha leads the YouTube chart on Counting Day

It has recorded 162K concurrent registered users

MUMBAI: India’s leading Marathi News Channel, ABP Majha, claimed a digital landmark today by attaining approx. 162K concurrent users on YouTube channel on 24th October, 2019, the counting day of State Assembly Elections.

Amidst the election frenzy, ABP Majha managed to surpass all its competitors such as News18 Lokmat and Zee 24 Taas. 

ABP Majha is one of the most viewed Marathi channels, which reaches out to the entire region of Maharashtra. Kaul Marathi Manacha, ABP Majha’s flagship election property, gives a platform to the views and thoughts of a common man through innovative campaigns and drives across Maharashtra.

Keeping the dynamic digital landscape in mind, ABP has further expanded Majha into the digital sphere through its YouTube channel and is already leading in the segment. With real-time election updates, public issues, trends and results, the channel aims to ensure that the viewers don’t miss out any of the political happenings.

ABP News Network  CEO Avinash Pandey said, “Our ever-increasing viewership-base is the foundation of our YouTube channel. These numbers are a true testament to the unmatched value offered by ABP Majha. Credibility and objectivity has always been the core of all our channels and we will continue to maintain the same in the future.”

Latest Reads
Star Sports unveils ICC Men’s T20 World Cup official anthem

Mumbai: Star Sports, in association with ICC, has released an official anthem called "Live the Game" for the ICC Men’s T20 World Cup.  The campaign is conceptualised by Star’s creative team and it highlights how the game of cricket transcends boundaries to bring fans across the globe together.

Television TV Channels Sports
Zee Ganga begins its new journey with superstar Nirahua in Varanasi

Mumbai: Zee Ganga, a premium GEC channel by Zee Entertainment Enterprises Ltd (Zeel) - which is redefining Bhojpuri content, has announced its journey with a fresh array of never before seen original content for the audience. On Thursday, the channel initiated the launch in Varanasi with one of the...

Television TV Channels Regional
Sony Yay! unveils its content lineup for festive season

Mumbai: Sony Yay!, the kids’ entertainment channel under Sony Pictures Networks India (SPNI), has announced to serve audiences 140 hours of fresh content during the festive season including six shows and eight telemovies. The channel has unveiled a slate of new launches, fresh programming and films...

Television TV Channels Kids
Zee-Sony entity to generate close to $2 billion in revenue

Mumbai: Zee Entertainment Enterprises Ltd (Zeel) on 22 September announced its plans for a merger with Sony Pictures Networks India (SPNI). The merged entity will be the largest media and entertainment player in India with a scale close to $ two billion in revenue.

Television TV Channels GECs
The Q to premiere MX original show 'Aashram' on TV

Mumbai: The Q has partnered with MX Player to bring its critically and commercially successful original series “Aashram” to television. The first season of the show will air on 11 October at 8:30 p.m from Monday to Friday followed by the second season. Directed by Prakash Jha, the crime thriller...

Television TV Channels Movie Channels
The whys and wherefores of the Zeel-SPNI merger proposal

After days of conjectures fueled by boardroom battles, Zee Entertainment Enterprises Ltd (Zeel) pulled off a tour de force early on Wednesday announcing the company’s plans for a mega-merger with arch-rival Sony Pictures Networks India (SPNI).

Television TV Channels Viewership
Vipul Nagar appointed as Colors Gujarati business head

Viacom18 has announced the appointment of Vipul Nagar as business head for Colors Gujarati.

Television TV Channels Regional
Zee Entertainment is Global Citizen Live’s India broadcast partner

Mumbai: International advocacy organisation Global Citizen in partnership with Wizcraft recently announced that Mumbai will be represented in Global Citizen Live’s broadcast. The organisation, on Wednesday, said that Zee Entertainment Enterprises Ltd will broadcast the festival on its television...

Television TV Channels GECs
Neilsen announces ‘Impressions-First Initiative’ for cross-platform measurement

Nielsen has announced that it will take the lead on an “Impressions First Initiative” to support an industry-wide move to impression-based buying and selling in local markets across the US. The move to impressions will occur in conjunction with the integration of broadband-only (BBO) homes into...

Television TV Channels Viewership

Sign up for our Newsletter

subscribe for latest stories

* indicates required