Television

India's biggest band, SANAM collaborates with VYRL Originals for their latest Original

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/07/11/vyrl.jpg?itok=QSNQMZ27

MUMBAI: Pop Rock band, SANAM, associates with VYRL Originals for the release of its latest single. Known for its classic covers and originals, SANAM will now be coming up with a non-film single for their fans.

SANAM has carved a niche in the music industry with their unique style creating a genre for the classics, for the music lovers. The band has made pathbreaking music, showing their versatility, time and again with their latest World Cup Anthem with international artists from all around the World. SANAM is ranked as a top band on the digital space with over 6 Million subscribers on YouTube already. Today their association is sure to create a benchmark for non-film music.

The band has always believed in being independent artists, until they met VYRL Originals team. VYRL Originals has been the frontrunner in developing the culture and category of non-film music in India and the collaboration with SANAM is a befitting partnership of music ideologies. Non-film music has been making its way into top music charts across the country and it’s a rage amongst the youth who are looking for new and meaningful original music today.

“SANAM has been amongst the biggest music artist digitally in India for a while now. And VYRL is a very promising platform for independent releases. This association will ramp up the game for SANAM & VYRL to reach out to newer audience and markets. I can see a lot of synergy in this association given the enthusiasm of the VYRL team and concordance in our approach on independent music and the need to revive it.” said Ben Thomas, Business Manager of SANAM band, Founder & MD, Kurian & Co Talent Management

Commenting on the association of the band, SANAM shared "Our association with VYRL began more than a year ago, when our manager Ben Thomas met with Vinit. The comfort of working independently has always been our strength. Because we like to enjoy the process of making music together and every song to us is a story that goes beyond just how many views you can get on YouTube. However, with VYRL, we have finally found a comfortable team who believe in the same things we believe in. We are excited to explore this association further!”

Speaking on the association, Vinit Thakkar, Senior Vice President, Universal Music Group India & South Asia, said, “SANAM is undoubtedly one of the finest bands in the country and I have personally been a big fan of them. They are extremely talented singer-song-writers and I have great respect for their craft. We at VYRL Originals are privileged to work with SANAM and are in an incredible position to feature their originals to new heights in the non-film music space.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/22/partho.jpg?itok=Fpo7yH4T
Partho Dasgupta quits BARC India; Sunil Lulla named CEO

MUMBAI: Partho Dasgupta, the first chief executive officer of BARC India, a joint industry company between broadcasters, advertisers and agencies, today announced his plan to relinquish his position and move on.

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/22/awrads.jpg?itok=ZBOxuQ8D
News18 Tamil Nadu hosts third edition of Magudam Awards

MUMBAI: News18 Tamil Nadu organised the 3rd edition of flagship initiative the 'Magudam Awards 2019’. Magudam meaning “crown” in Tamil, is an awards platform for celebrating glory of achievement and excellence. Thereby the awards is a unique platform to acknowledge and celebrate excellence in the...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/21/tamil18.jpg?itok=JimiNhKM
News18 Tamil Nadu announces the third edition of Magudam Awards

News18 Tamil Nadu is once again proud to present the 3rd edition of our flagship initiative the 'Magudam Awards 2019’. Magudam meaning “crown” in Tamil is an Awards platform for celebrating glory of achievement and excellence.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/21/nbf.jpg?itok=0pZW1zG-
News Broadcasters Federation meets today in Mumbai

Top executives of India’s news Industry, part of News Broadcasters Federation - the largest ever federation of news channels will meet today in Mumbai in what will be the biggest meeting of regional and national broadcasters at one platform.  In their first meeting since the announcement, the top...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/21/republic.jpg?itok=I8UWl2vh
Republic Media Network, EbixCash partner for world’s first brand-integrated news studio

MUMBAI: Republic Media Network, and EbixCash, India’s largest financial exchange disruptor, announced the world’s first brand-integrated news studio – the EbixCash Studio. With this unique tie-up, EbixCash has partnered with the largest studio in the country with 6,000 square feet of space - a...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/21/kartik.jpg?itok=KssrYEEE
ZEEL's Kartik Mahadev on Zee Cafe strategy, BBC First block, post-NTO campaigns

English entertainment channels was feared to face the most challenging time in the NTO phase. ZEEL English Cluster Business Head Kartik Mahadev informs that initially there were some flux at ground level between consumers and distributors but increasing awareness of the MRP regime through campaigns...

Television TV Channels English Entertainment
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/19/BARC_800.jpg?itok=IhAg9H0v
BARC week 41: Amazon, Flipkart’s festive season sales make them top two brands

MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 5 October 2019 and 11 October 2019. The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/19/Sony%20Max.jpg?itok=O43KvdRQ
Sony MAX celebrates 20th anniversary

MUMBAI: Sony MAX, India’s leading premium Hindi movie channel from Sony Pictures Networks India (SPN) is celebrating 20 years of its glorious broadcasting journey in India this October.  Having pioneered the trend to showcase the best of Indian cinema, Sony MAX, over the years, has continued to...

Television TV Channels Movie Channels
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/19/News_Channels.jpg?itok=QIBuy6yH
Most-watched regional news channels

BENGALURU: Regional news is has more per capita consumption in respective languages than Hindi or English news . Further, the consumption of all regional news channels is larger than Hindi news.

Television TV Channels Viewership

Sign up for our Newsletter

subscribe for latest stories