Zee Biskope announces special content lineup during Holi festivities

Mumbai: Celebrated with utmost zeal and enthusiasm, packed with rang, bhaang, and Fagua music, people in the Bhojpuri region indulge themselves in the happiness and tomfoolery of Fagua or Holi. Ringing in the merriment of the region’s most playful festival, Zee Biskope wishes viewers a 'Happy Holi' with a blockbuster film lineup between 13 March and 17 Match.

The saga festival – 'Hasi Thitholi Happy Holi' will encompass an enjoyable and entertaining week-long celebration, which features back-to-back world television premiers under the prime-time band at 6 p.m. Depicting the key mood of the festival for the region, the break free film lineup will present ardent Bhojpuri fandom with the best of Bhojpuri blockbuster premieres to keep their emotions at their jubilant and colourful best throughout the week.

The festival will convene with the premiere of the entertaining and popular Bhojpuri film "Thoda Gussa Thoda Pyaar." Audiences will revel in the emotions of comedy and romance as they watch this delightful drama that stars the hit on-screen pair, Yash Kumar and Nidhi Jha, on 13 March. The following day will witness the telecast of the action, drama and romance-packed superhit Bhojpuri blockbuster film "Balam Ji Love You" on 14 March starring the king of romance Khesari Lal Yadav and glam queen Kajal Raghwani in lead roles. This time, it’s the colour of freedom and love that take centre stage in the extraordinary story of a common man who rises to an unimaginable challenge of winning the toughest dangal fight to free his beloved of bondage.

Amrapali Dubey and Manoj Tiger’s box-office record-breaker comedy-drama that was loved by critics and audience alike, "Lagal Raha Batasha" will follow on 15 of March that will entertain viewers and families to the fullest through a colourful amalgamation of drama, action, romance, and much more. 16 March will witness the action-packed blockbuster "Dabang Sarkar," starring popular actors Khesari Lal Yadav & Kajal Raghwani, which is thematically aligned to the dramatic mood of the festival. As Holi adorns, the brand is all set to engage and enthral its viewers and rev up the festive mood with the exclusive Holi world TV premiere of most awaited family drama "Mahavar" on 17 March at 6 p.m. This time around, it’s the colours of eternal love and sacrifices coming to life as superstars Ritesh Pandey and Chandani Singh give stellar performances in this unique and lovely tale that will unfold this Fagua on Zee Biskope and mark a memorable Holi for all the film aficionados out there.

"Festivals like Holi are most awaited across the country and meant to be enjoyed with family with love, bonding and light-heartedness," commented Zeel chief channel officer - Bhojpuri cluster Amarpreet Singh Saini. "As a true hyperlocal & consumer-centric brand, Zee Biskope is committed to bringing the best of entertainment on the region’s most celebrated festival that will serve as a palette to cater to the entertainment appetite in line with the spirit of the festival. The idea is to ensure that families get to spend an entertainment-filled week together on this special occasion. Here’s wishing all our viewers a joyous and buoyant Holi.”

The channel is motivated to grow from strength to strength and break new ground in the industry as the ultimate Bhojpuri entertainer. Zee Biskope is available on Airtel (channel no 663), Tata Sky (channel no 1120), DEN Bihar (channel no 840), DEN Jharkhand (channel no 839), DD Free Dish (channel no 31), D2H (channel no 2073), Dish TV (channel no 1555), Siti Cable (channel no 214) and Darsh Digital (channel no 189). The channel will soon be available on all other major cable platforms.