Mumbai: Bhojpuri GEC channel Zee Ganga announced the return of its most popular women-only reality show – Memsaab No. 1! Season 11. The popular Bhojpuri singer Ankush Raja will be taking over as the new host of the show.
The judges will be this household's Devrani and Jethani, each with their own team. During the 11-week search for Memsaab No. 1, the 32 best hand-picked women will be divided into two teams. Smriti Sinha and Ritu Singh will be judging the competition, but at the same time, both will be competing and pushing for their own teams to win! Expect to see high-energy dance performances, cooking competitions, physical challenges, quizzes, and plenty of twists and turns. Every week, four competitors will compete against each other, and at the end of the week, there will be an elimination with one winner. This will continue until the grand finale, where only four finalists will compete for the 'Maha Taaj' of Memsaab No.1!
The show's novelty would not just stop here, but to add humour and a twist, it will have two additional free radicals in the show called Nanad and Jija. While Nanad Ladli Roy will bring relief to the audience and contestants through our earthy and local humour. Jija Bijendra Singh will be building tension and curiosity as he would be adding unexpected, unheard-of twists to the games to make it tough for contestants to win the games.
Memsaab No. 1: Ek Naya Andaz Me will premiere on 14 January at 8 p.m. and will air every Saturday and Sunday thereafter.
Speaking about this unique show, ZEEL chief cluster officer – east Samrat Ghosh said, "The Bhojpuri entertainment business is expanding as a result of evolving content preferences among viewers. With outmost focus being on consumer needs, our endeavour has been to provide unique and relatable content so as to make us a brand of love and relevance amongst the Bhojpuri audience. We are thrilled to present the new season of Memsaab No. 1, which has become a brand in itself. The new season has been designed in line with changing consumer expectations and family viewing sensibility of the region. The forthcoming season has gotten a lot more intense and interesting, and we are sure the viewers will enjoy this fun journey."
ZEE Ganga chief channel officer Amarpreet Singh Saini added, "Over the course of 10 successful seasons, we have guaranteed that the popularity of Memsaab No. 1 continues to scale newer heights. The show is not just about entertainment; it offers a platform for everyday Bhojpuri to pursue and achieve their dreams. Every season has something new to offer and similarly, this season has the show format completely revamped on many levels with a production infrastructure never-seen-before on Bhojpuri TV. We are excited about the show's launch and are confident that Memsaab No. 1 new season will once again impress the audience."
