Television

Orange TV goes on air

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2014/03/24/orange.jpg?itok=jpSgarrg

KOLKATA: Viewers in West Bengal will get to see one more Bengali satellite entertainment channel starting today.

Named Orange TV, the new channel will be launched today at 7pm by Kolkata-based production house, T Sarkar Productions. With tie-ups with distributors like SitiCable, KCBPL-GTPL, Manthan, Digicable, AMBC and DEN Networks already in place, Orange TV aims to have a national presence soon and a team of nearly 70 to 75 professionals in the next one year.

“People in West Bengal can see Orange TV from today. We plan to have a national presence sooner,” Orange TV channel coordinator Subhajit Manna told indiantelevision.com. “We started the test signal from 4 March,” he added.

While T Sarkar Productions operates out of Lenin Sarani, the Orange TV studio is located at Tollygunge, better known as Kolkata’s entertainment hub. The channel will cater to the youth by airing a mix of Bengali movies and music and shows related to the Bengali and Hindi film industry. For the next few months, it will air shows at different time slots between 7pm and 10pm.

An anchor-hosted music show titled ‘Orange Ishq’ will be aired at 7pm, followed by ‘Orange Retro’ featuring retro music. For ‘Orange Studio’, the channel has already started getting feeds about the whereabouts of Bollywood from Mumbai-based sources. “The shows will be anchored in Bengali but the music will be in the respective languages,” said Manna. Also in the pipeline are ‘Orange Dhaba’ (cookery show), ‘Orange Blockbuster’ and ‘Orange World Premiere’. The company has produced shows for leading networks including ‘Ei Ghar Ei Sansar’ and ‘Spandan’ for Zee Bangla, ‘Joto Haasi Toto Ranna’ for STAR Jalsha, the ‘Feluda’ series and ‘Arjun’ among others.

According to Manna, Orange TV would be a reflection of contemporary lifestyle and entertainment choices and enjoy a universal appeal among the audience. “The identity of Orange itself is entertainment. Like any other channel that dabbles with fiction, non-fiction, movies and reality shows, we will do that too, with the difference being that we are youth-skewed and more ‘filmi’,” he concluded.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/ashok-namboodiri.jpg?itok=Y83MaNTi
ZeeL names Ashok Namboodiri chief business officer for international business

Zee Entertainment Enterprises Ltd (ZeeL) has onboarded Ashok Namboodiri as the chief business officer for its international business.

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/sunil.jpg?itok=NEmAZCdm
Sunil Doshi & Rainshine Entertainment partner to launch Manzar Studios

MUMBAI: Media veteran and creative entrepreneur Sunil Doshi has joined forces with Rainshine Entertainment to create Manzar Studios, which aims to bring global stories to Indian audiences along with creating content locally. The Indian content ecosystem is going through rapid changes - be it...

Television Production House Post Production
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/starsports.jpg?itok=KcN2N_nV
#IndiaTaiyarHai to welcome England cricket team, says Star Sports

NEW DELHI: After almost a year, cricket finally returns to Indian soil as Team India faces world champions England in a two-month adventure that gets underway from 5 February 2021. As India opens its doors to sporting events, Star Sports has launched the campaign #IndiaTaiyarHai to the excitement...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/nsy4_0.jpg?itok=Umq1yaq3
National Geographic India ropes in LIC, Accenture & KTM Husqvarna Dominar as Spotlight sponsors

MUMBAI: National Geographic India has signed three sponsors for its brand new offering – Spotlight which starts on 23 January 2021. The brand will premiere best in class, much acclaimed films every Saturday. LIC, Accenture and KTM Husqvarna Dominar have come on board as powered by sponsors. 

Television TV Channels Factual
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/zere.jpg?itok=jrH-0T3l
Zee Tamil all set for Mahasangamam festival till March 2021

MUMBAI: Zee Tamil is starting off the new year with fresh and innovative content strategies across all its segments, with a number of surprises up its sleeve. The channel has planned Mahasangamam episodes across various shows, which has gained a lot of popularity and traction among audiences.

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/jumnzi.jpg?itok=OlChh32o
Ticket To Hollywood brings ‘Jumanji: The Next Level’ in the language of your choice

MUMBAI: In one of the biggest festive offerings on television for 2020, Zee’s newest pan-network property, ‘Ticket To Hollywood’ enthralled a whopping 29 million viewers with  the premiere of Vin Diesel’s Bloodshot across 12 channels and in ten languages. This 2021, Zee truly takes the Hollywood...

Television TV Channels English Entertainment
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/jy.jpg?itok=wMcy2zBD
Warner Music signs distribution deal with Sky Digital India

MUMBAI: Warner Music India has struck an exclusive distribution agreement with Punjabi music content consortium and aggregator Sky Digital India.  Distribution of Sky Digital’s repertoire outside India will be handled by ADA, Warner’s independent artist and label services division, while Warner...

Television TV Channels Music and Youth
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/zee_0.jpg?itok=LBQ7PKkr
Zee TV introduces new show Teri Meri Ikk Jindri

MUMBAI: Zee TV’s newest primetime show is a love story based in Amritsar - Teri Meri Ikk Jindri. It follows the lives of Mahi and Jogi, two seemingly opposite personalities whose different outlooks towards life and happiness do not come in the way of their love. Set to premiere on 27 January 2021,...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/zee.jpg?itok=YL6eofNE
Zee 24 Ghanta gears up for West Bengal polls coverage

NEW DELHI: Zee 24 Ghanta has announced a comprehensive programming line-up to bring “encyclopaedic coverage” of the West Bengal Assembly elections to its viewers. The robust program schedule comprises of 13 new shows spanning over 2,700 hours.  Indian Institute of Hotel Management, Macho, Asian...

Television TV Channels News Broadcasting

Sign up for our Newsletter

subscribe for latest stories

* indicates required