BARC week 10: Star Bharat leads Hindi GECs (U+R)

MUMBAI: Star Bharat retained its numero uno position in Hindi GEC (U+R) markets after a gap of one week by dethroning last week’s leader Sony Pal in week 10 of Broadcast Audience Research Council (BARC) all-India data. Sony Pal moved to the third slot while Zee Anmol moved to the second slot, from the third, slot this week in Hindi GEC (U+R) markets. Zee TV also jumped ahead and was in fourth position pushing Star Utsav to the fifth position, which was in fourth position last week.

Star Plus moved out of the top-10 list in the Hindi GEC rural market and Sony Entertainment Television (SET) marked its presence in the tenth position in week 10. Zee TV also moved up from seventh to sixth position.

In Hindi GEC urban markets, Zee TV climbed to the fourth slot to the second slot in week 10 with a significant increase in impressions. Colors retained its leadership but Star Plus was pushed down to the sixth position from third and Star Bharat pushed to the third slot this week from its second position. &TV entered the list in the tenth position in the Hindi GEC urban category by pushing Rishtey out. SET has also shown an improvement this week by jumping to the fourth position as compared to the last week.

Hindi GEC (U+R)

Star Bharat topped the chart with 777256 impressions (000s) while Zee Anmol grabbed the second slot with 709090 impressions (000s) in week 10 of BARC data. Week 9’s leader Sony Pal was pushed to the third position with 699325 impressions (000s). Zee TV climbed to the fourth slot this week from fifth in the previous week of BARC data.

Star Utsav garnered the fifth position with 561584 impressions (000s). Colors retained its sixth place with 526717 impressions (000s).

SET jumped two slots to the seventh position with 469141 impressions (000s). Rishtey retained its eighth slot with 459038 impressions (000s). Star Plus, however, pushed to the ninth slot with 431711 impressions (000s) while Sony Sab retained its tenth position with 404584 impressions (000s).

public://Hindi GEC U+R.jpg

Hindi Rural GEC

Zee Anmol retained its first position with 548084 impressions (000s). Sony Pal, Star Bharat and Star Utsav also retained their second, third and fourth positions with 472534 impressions (000s), 410041 impressions (000s) and 391802 impressions (000s), respectively.

Rishtey retained its fifth slot with 324771 impressions (000s). Zee TV climbed to the sixth slot with 256280 impressions (000s). Dangal TV was moved to seventh position with 234001 impressions (000s).

Big Magic retained its eighth position with 200102 impressions (000s) while Colors jumped to ninth position with 139261 impressions (000s). SET entered the top-10 list by coming in at tenth position with 129305 impressions (000s) by pushing Star Plus out of the list.

public://Hindi GEC Rural.jpg

Hindi Urban GEC

In urban GECs, Colors retained its first position with 387455 impressions (000s) whereas Zee TV jumped to the second slot with 384339 impressions (000s) this week from fourth position last week.

Star Bharat lost a slot and was at the third slot with 367215 impressions (000s). SET, however, moved one position up to fourth position with 339836 impressions (000s).

Sony SAB jumped to fifth position with 304973 impressions (000s) while Star Plus fell to sixth position with 303196 impressions (000s) from third position last week.

Sony Pal grabbed the seventh slot with 226790 impressions (000s). Star Utsav and Zee Anmol swapped their positions by grabbing eighth and ninth positions, respectively, with 169781 impressions (000s) and 161006 impressions (000s). &TV entered the list at tenth with 135947 impressions (000s).

public://Hindi GEC Urban.jpg

Also Read:

Viacom's Colors & Rishtey lead the charts in BARC week 6 

Star Bharat leads Hindi GEC (U+R) in BARC week 52

Zee Anmol leads Hindi GEC (U+R) in BARC week 1 2018

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