Kids
‘Santabhai’ to present new shows & movies on Hungama
MUMBAI: Hungama TV has introduced ‘Santabhai‘ to celebrate the festive spirit with launch of new shows, movies and contest.
The desi character ‘Santabhai‘, who prefers Mumbai city to the chilly north pole, will paint the channel red with his funny antics while introducing new shows and contests on-air this month.
Hungama TV will launch a new animation series Detective Conan and all new episodes of Shinchan. The weekends will have the ‘Kaun Banega Pyjamapati‘ contest, where the audience gets to vote for the funniest gag from their favourite shows such as Shinchan, Kochikame, and Tensai Bakabon.
Walt Disney Television International (India) director programming and production Aparna Bhosle said, “We continue to excite young fans across India with the mad fun proposition of the channel with yet another initiative – Santabhai. The feedback received from our new Hungama TV Captains has helped us create a fun character that, we are sure, will resonate with kids.”
‘Santabhai‘ will also treat the movie buffs with movies like Dunston Checks In, Dr Dolittle, Robots and Monsters Inc. Not only that, there will also be a watch and win contest called ‘Pyjama Pictures Presents‘ with loads of prizes to be won.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!







