Television

Sundance Channel Global Expands with New European Launches

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/10/20/pay-TV_1.jpg?itok=NlvLeRqp

NEW DELHI : AMC/Sundance Channel Global, the international division of AMC Networks (NASDAQ: AMCX), has announced today new launches for Sundance Channel in Europe.  The company has also appointed Geraud Alazard as Vice President of Marketing, AMC/Sundance Channel Global.  Bruce Tuchman, President of AMC/Sundance Channel Global, made the announcements today ahead of the company’s participation at MIPCOM.

Sundance Channel has launched as a 24-hour linear network on the cable/IPTV platform Bouygues Telecom in France, one of the fastest growing pay TV platforms in France. This partnership adds to the network’s broad distribution in France on Numericable, Virgin, SFR on Neufbox and Free. In addition, Sundance Channel is now available as a 24-hour network on the cable TV operator VOO/BeTV in Belgium for French-speaking audiences. This deal enables Sundance Channel to be seen widely across Wallonia to complement the network’s extensive distribution across Brussels and Flanders on Belgacom and Telenet. Both deals include access to authenticated on demand programming.

In Eastern Europe, Sundance Channel has experienced substantial growth in recent months. The network has expanded in Poland, where it has been widely seen across numerous pay-TV platforms, via recent deals with Inea, Promax and many other local operators. The network is now also being carried on UPC Hungary in standard definition and high definition on the basic tier, which has significantly increased distribution throughout the country. Sundance Channel has previously been available in high definition on UPC Hungary. Today’s announcements follow numerous recent launches, including Sundance Channel’s debut last month for the first time across Latin America.

The company has also made a personnel announcement to help bolster growth across the globe. As Vice President of Marketing, Alazard will oversee marketing and multiplatform media campaigns for AMC/Sundance Channel Global to support affiliates and drive consumer and distributor demand for the company’s international brands, Sundance Channel and WE tv. Based in New York, he will report to Tuchman. He will also report to Ed Palluth, EVP Global Distribution, on affiliate marketing matters related to Europe, the Middle East, Africa and Latin America. 

Alazard has an extensive background in international marketing and distribution.  Most recently, he served as managing director at PureScreens in Paris, France, where he negotiated and executed distribution on European pay-TV platforms for The Museum Channel. Prior to this role, Alazard served as Director of Marketing, Sales and Business Development at Televista, which operates French lifestyle channel Vivolta. He has also held positions at A+E Television Networks in the US and Germany.  He holds a MS in International Corporate Strategy from ESSEC Business School, Thunderbird Graduate School and a BS in Politics and Management from Sciences-Po Paris, Heidelberg Universität .

Tuchman commented, “These exciting launches reinforce the strong demand for the globally renowned, high quality programming exclusively available on Sundance Channel.” He continued, “Geraud is an accomplished brand strategist with a wealth of valuable experience. His experience in identifying global marketing and distribution opportunities will enable him to play a key role in our rapid multi-platform expansion.”

Sundance Channel offers audiences a diverse and engaging selection of first run original drama and other iconic programming, award winning and locally appealing independent films and documentaries. It is available to pay-TV operators as a standard and high definition linear television channel, VOD service and via mobile and online authenticated streaming.

Additionally, select VOD program offerings are available during theatrical windows so audiences can watch films that are still in theatres from the comfort of their own homes.

In addition to Sundance Channel, AMC/Sundance Channel Global offers WE tv in Asia, a women’s lifestyle focused network featuring top industry figures in food, weddings and fashion with acclaimed series by Bobby Flay, Rachael Ray and Joe Zee, inspiring viewers with their expertise and innovation.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/img_28012021_140114_800_x_800_pixel.jpg?itok=gaJ12ejf
Bhojpuri actor Nirahua champions Big Ganga’s KaamWapasi initiative

MUMBAI: Big Ganga has partnered with Lowe Lintas for a social initiative - KaamWapasi, which aims to resolve the ongoing unemployment crisis among migrant workers in India as a result of pandemic-induced lockdowns. The channel has roped in one of the most recognisable faces in Bhojpuri...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/abp.jpg?itok=QOMMtvK2
ABP Majha organises ‘Shourya Puraskar’ on the occasion of Republic Day

India’s leading Marathi News Channel, ABP Majha organised ‘Shourya Puraskar’, a prestigious award show to recognize & felicitate the unflinching bravery of the unsung heroes of Maharashtra. The award show took place at ITC Maratha, Mumbai to mark the celebration of the 72nd Republic Day of...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/img_28012021_120915_800_x_800_pixel.jpg?itok=T2l3OSGG
Rocky & Mayur tour Goan Gullies on Zee Zest

MUMBAI: Lifestyle channel Zee Zest is taking tis viewers on a journey through the unexplored vistas of Goa, with a twist, through its latest show Goan Gullies. Take a tour of the most exciting state, which is full of magnificent people, undiscovered art, a sport invented by the locals, culture, and...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/pocket_films.jpg?itok=2N7JTiaC
One Life Studios syndicates Pocket Films' short films roster

MUMBAI: Siddharth Kumar Tewary’s One Life Studios (OLS) has decided to take the short films experience from India to the rest of the world. The content studio has partnered with Pocket Films to syndicate its entire catalogue of short films across the globe. This deal comes close on the heels of OLS...

Television Production House Film Production
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/times_network.jpg?itok=2wWtt43H
'Landing pages are a perfectly clean marketing tool permitted by law': Times Network

NEW DELHI: Reacting to Republic TV’s statement that Times Now used landing pages to artificially increase ratings, Times Network has released a statement clarifying that “landing pages are a perfectly clean marketing tool permitted by the law in India and very commonly used across the world by...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/dd_india.jpg?itok=_cv22ovJ
DD India now beaming to the Americas & the Caribbean

NEW DELHI: India’s public broadcaster is expanding its global reach. Starting this Republic Day, DD India has presence in North America, South America and parts of the Caribbean nations. The pubcaster has signed an agreement with International Television Broadcasting LLC (ITV) of the US, which has...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/28/tv.jpg?itok=1eg57Pr2
More than Hindi GECs, regional channels to drive growth in 2021

The beauty of India is in its diversity. There are 22 national languages and over 1,300 dialects spoken so much so that every 100 km the dialect, culture, tradition, clothing, eating habits and beliefs change. Indians have embraced this diversity for centuries and the world looks at it in awe.

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/27/rise.jpg?itok=WpmPrUEg
RIL rebrands sports, lifestyle biz as Rise Worldwide

Reliance Industries Ltd (RIL) has rebranded its sports and lifestyle business IMG Reliance Ltd to RISE Worldwide Ltd.

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/27/img_27012021_143620_800_x_800_pixel.jpg?itok=QwFVyZoK
Discovery Kids makes Republic Day a grand celebration for kids across their platforms

MUMBAI:  Discovery Kids, the kids’ channel from Discovery India, is all set to bring in the 72 Republic Day with a special treat for 1000 children from ‘Save the Children India’, a non-profit organization working to improve the lives of children through better education, health care, and economic...

Television TV Channels Kids

Sign up for our Newsletter

subscribe for latest stories

* indicates required