Regulators

TRAI directs DPOs to remove TV channels from landing page

The regulator, however, gave a breather till next March to stakeholders

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/12/04/trai.jpg?itok=sxtV3-sn

NEW DELHI: The Telecom Regulatory Authority of India (TRAI) on Monday directed all distributors of TV channels and broadcasters to restrain with immediate effect from placing registered television channel, whose TV rating is released by ratings agency, on the landing page or the boot-up screen.

The reason behind this order, according to TRAI, was to protect the interest of service providers and consumers while ensuring “orderly growth of the sector”.

Though the TRAI diktat comes into effect immediately, the regulator has given some breather to stakeholders to become fully compliant by 31 March 2019 by making necessary changes in agreements that may have been already signed. However, distributors and TV channels have been asked to revert to the regulator with updates within seven days.

Landing channel or landing page or landing logical channel number (LCN) refers to the default LCN that is displayed whenever a STB is switched on. TV channel placed on this page is available to all STBs connected to the network of a distributor and is regarded as a prized real estate by DPOs.

During a consultation process on the issue, many broadcasters had admitted that placing a TV channel on the landing page could influence the audience data or TV rating points (TRPs), while MSOs and other distributors had stated there were no such influence on ratings or if any, they were minimal.

TRPs, according to TRAI, indicate the popularity of a programme or a TV channel by providing information about the television watching habit (for example, time spent by a viewer on a particular TV channel) of viewers from different socio-economic backgrounds. In an environment that prevails in India, despite digitisation of TV services, advertisers and corporate media planners still depend on TRPs while budgeting media spend on television.

The issue of landing page had cropped on when some stakeholders cried foul over a year back and the regulator had been forced to issue interim orders, which were challenged at the disputes tribunal TDSAT. Ministry of Information and Broadcasting too had directed BARC India , collators of audience data, to desist from including data from landing page channels for its overall weekly figures.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/18/vimal.jpg?itok=4FIyqUMq
MIB issues advisory to curb surrogate advertising

NEW DELHI: Surrogate Advertising has been a very old debate in the India’s advertising industry. An alcohol brand can advertise in the garb of music CD or a gutka brand can talk about the great taste of saffron and circumvent the advertising code. The rule thus aims at prohibiting surrogate...

Regulators I&B Ministry
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/15/trai.jpg?itok=H6T7seIA
TRAI issues recommendations on cloud services

Following a multistage consultation process, the Telecom Regulatory Authority of India (TRAI) has released recommendations on cloud services. The regulatory body issued a consultation paper on 23 October 2019 inviting inputs on the number of industry bodies.

Regulators TRAI
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/15/tele.jpg?itok=7auTWMMY
TRAI says nyet to regulating communication OTTs

The Indian communication OTT ecosystem can breathe easier now. After slapping oodles of regulation on the TV sector, as voiced regularly by the television broadcasting community, the Telecom Regulatory Authority of India.

Regulators TRAI
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/10/subahsg.jpg?itok=nFtp6Jdi
Subhash Kamath elected as ASCI chairman

NEW DELHI: BBH & Publicis Worldwide India Chief Executive Officer Subhash Kamath has been elected chairman of the board of governors of the Advertising Standards Council of India (ASCI). The vote was held at the board meeting that followed the thirty-fourth annual general meeting this afternoon...

Regulators I&B Ministry
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/09/trai.jpg?itok=VrVh-ynI
NTO 2.0 update: Broadcasters conclude their argument before Bombay HC

KOLKATA:  As the ongoing legal battle between broadcasters and the Telecom Regulatory Authority of India(TRAI) in Bombay High Court nears its ending, the broadcasters have concluded their argument. On 18 September, the solicitor general will open for TRAI before the court. TRAI chairman R S Sharma...

Regulators High Court
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/09/08/mib.jpg?itok=05f1QAET
Co-production Treaty to take India-Italy cooperation to a new level: Minister, MIB

Mr Prakash Javadekar, Minister for Information and Broadcasting, Government of India, on Monday said that the Venice Film festival has stood as a symbol of recognition of cinematic excellence at an international platform. “Participation of India in Venice Film Festival 2020 as a focus country has...

Regulators I&B Ministry
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/08/31/sud.jpg?itok=WAXHgyFs
Delhi High Court stays the broadcast of Sudarshan News’ communal show

A major controversy erupted when Sudarshan News CMD & editor-in-chief Suresh Chavanke released a promo of his forthcoming episode UPSC Jihad of his television show Bindas Bol on Aug 25.

Regulators High Court
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/08/24/rs_sharma.jpg?itok=IU-Uf4hQ
TRAI always believes intervention should be limited to market failures: R S Sharma

The cable and broadcasting industry has been despondent of late due to several new regulations. Many of the stakeholders have complained about “over-regulation” stunning the growth of the business and causing unnecessary burdens.

Regulators TRAI
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/08/24/pj.jpg?itok=mZ098XC2
Industry welcomes I&B ministry's guidelines to restart Film, TV and OTT production

Yesterday, Information and Broadcasting Minister Prakash Javadekar released a comprehensive set of standard operating procedures (SOPs) aimed at the resumption of production for film, television, and OTT originals. The announcement came in as a sigh of relief for many in the industry.

Regulators I&B Ministry

Sign up for our Newsletter

subscribe for latest stories

* indicates required