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Vidnet 2021: Content diversification to define future of Indian OTTs

It’s undeniably the heyday of the youthful and dynamic Indian OTT landscape. After going from strength to strength in...

iWorld Over The Top Services ,
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Vidnet 2021: Technological advancements are a two-way street

The unprecedented growth and breakthrough of OTT platforms in Coronavirus-struck 2020 has been undeniably unprecedented...

iWorld Over The Top Services ,
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Vidnet 2021: Local flavour drives OTT growth in MENA region

Consisting of 22 countries, speaking at least four different languages, and lined with a growing South Asian diaspora,...

iWorld Over The Top Services ,
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Why marketers are quite unfazed by lack of TV news TRPs

NEW DELHI: The temporary halt that the Broadcast Audience Research Council (BARC) put on the issuance of the televisi...

MAM Marketing MAM ,
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RB relaunches Colin with the added benefit of germ removal

RB (Reckitt Benckiser), relaunched Colin, India’s No.1 glass and household cleaner brand in an all-new avatar today....

MAM Marketing Brands ,
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Infidigit bags SEO mandate for cure.fit

NEW DELHI: Infidigit has won the SEO mandate for cure.fit, a health and fitness business....

MAM Marketing MAM ,
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Bottle Openers wins the digital mandate for the Jaipur Literature Festival 2021

Bottle Openers is a full-service digital agency specializing in ‘Creative Performance’ that smartly integrates design...

MAM Marketing MAM ,
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All-new MG Hector 2021 says ‘It’s a Human Thing to Evolve’

NEW DELHI: Following the launch of the all-new MG Hector 2021, MG Motor India has now joined hands with Cheil India t...

MAM Marketing MAM ,
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Zee Tamil all set for Mahasangamam festival till March 2021

MUMBAI: Zee Tamil is starting off the new year with fresh and innovative content strategies across all its segments, ...

Television TV Channels Regional ,
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Ticket To Hollywood brings ‘Jumanji: The Next Level’ in the language of your choice

MUMBAI: In one of the biggest festive offerings on television for 2020, Zee’s newest pan-network property, ‘Ticket To...

Television TV Channels English Entertainment ,
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Warner Music signs distribution deal with Sky Digital India

MUMBAI: Warner Music India has struck an exclusive distribution agreement with Punjabi music content consortium and a...

Television TV Channels Music and Youth ,
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Zee TV introduces new show Teri Meri Ikk Jindri

MUMBAI: Zee TV’s newest primetime show is a love story based in Amritsar - Teri Meri Ikk Jindri....

Television TV Channels GECs ,

Financials

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Facebook sees dip in ad demand in last 3 weeks of Q1

Despite increased engagement due to shelter-in-place directives in many countries, Facebook experienced a significant...

iWorld Social Media ,
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Zuckerberg promises better shopping experience through JioMart-WhatsApp

It seems Facebook has great ambition for e-commerce and small business in India. While speculations have been rife on...

iWorld Social Media ,
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Fabricating Trust with Customers

Being successful in business involves several inputs....

Television TV Channels News Broadcasting ,
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Zee Media numbers up on higher ad revenue for Q3 2019

The Essel group’s television news broadcasting arm Zee Media Corporation Ltd (ZMCL) reported a 123.1 per cent growth (...

Television TV Channels News Broadcasting ,

Press Release

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Care Health Insurance (CHI) ropes in Divyenndu Sharma to narrate the benefits of Care Shield via a series of TVC

Followed by the launch of Care Shield, a health insurance add-on cover specifically designed to cover more than 60 non-payable consumables, Care Health Insurance went live with its first product TV

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