Movies
Report on Shemaroo

Regional films fared better in '16 in terms of online booking

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NEW DELHI: Regional films did exceptionally well at the box office in 2016 and Malayalam cinema particularly a major rise, if one is to go by online bookings for tickets.

Online movie ticketing for Malayalam cinema showed over 80 per cent growth as compared to in 2015, according to tickets sold by online entertainment ticketing brand BookMyShow.

However, the Rajinikanth starrer Kabali (Tamil) was the only regional film that made it to BookMyShow’s Top 10. The Shahrukh Khan starrer Fan was ranked 14th

While Kabali (Telugu) was the most sold regional film, Natsamrat (Marathi) was the top rated

Thus, regional and even Hollywood films did well during 2016 apart from Bollywood, according to the ticketing brand.

This was directly mirrored through millions of ratings and reviews that BookMyShow received on its platform this year.

While Sunday remains the best day of the week to watch a film and Friday to Sunday are the preferred days by cinegoers, 2016 threw up a surprise when Monday proved to be the fourth most popular film-watching day in comparison to 2015 when Thursday had reserved this honour.

Viewers generally preferred a 7:00 pm show on any given day of the week but the most perfect day and time combination for movie watching was Saturday at 10:00 pm.

Only four Hindi and English films rated in the top 10, while al the other spots were grabbed by regional films

The trailer of Sultan was most rated on BookMyShow, followed by M S Dhoni- The Untold Story

This year, BookMyShow also compiled a list of its favourites in four categories:

Cult- Among others, a movie that left a long lasting impression on BookMyShow and the editor was Miss Peregrines's Home for Peculiar Children; Debutants as 2016 saw some noteworthy performances by new talent such as Waluscha De Sousa in Fan opposite Shahrukh Khan and Harshvardhan Kapoor in Mirzya; Dialogue- Movie buffs came across quite a few memorable dialogues this year. One of them definitely was Aishwarya Rai’s “Main kisi ki zaroorat nahi, khwaish ban-na chahti hoon” from Ae Dil Hai Mushkil; and Movers and Shakers - Among the ones who definitely made a huge impact to the films was definitely Dwayne Johnson who made the headlines all year long in 2016 for his act in Moana.

BookMyShow Co-founder & Director Parikshit Dar said, “As we near the end of 2016, we decided to revisit their truly incredible 2016 journey with us and summarize their year at the movies. Our objective has always been to enrich the user experience by smartly using technology, while enhancing content discovery on BookMyShow. In this regard, our comprehensive reviews and ratings platform, which has also established itself as an industry yardstick to evaluate a film's popularity, has played an instrumental role in further assisting viewers in making informed decisions while transacting on BookMyShow. The year 2017 already looks promising with some great line content already lined up and we are excited to embark upon the New Year with our users.”

Detailed results:

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