Movies

Cinedigm acquires Indo-American rom-com, '7 Days'

Company expands with the formation of Cinedigm India

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/11/22/cc.jpg?itok=4xEQZlpb

Los Angeles: Cinedigm announced that it has acquired all North American rights to the romantic comedy 7 Days starring Karan Soni (Deadpool, Office Christmas Party) and Geraldine Viswanathan (Blockers, Bad Education). The film is Roshan Sethi’s feature directorial debut who, along with Soni, co-wrote it.

It also features Gita Reddy (Orange Is The New Black), Zenobia Shroff (The Big Sick), Aparna Nancherla (The Great North), and Mark Duplass (The Morning Show) and is produced by the Duplass Brothers. The movie follows two, young Indian-Americans, Ravi (Soni) and Rita (Viswanathan), who are ideological opposites but are set up by their traditional Indian parents on a pre-arranged date. The story begins to unfold when a shelter-in-place mandate is issued as the COVID outbreak intensifies and Ravi is forced to spend the night at Rita’s.

Sethi, whose previous projects fell into more of the drama genre, explained that “Karan, who was born and raised in India, introduced me to the comedy world. So many stories about the immigrant experience are dark and tortured but the truth is that they can be very funny. We think 7 Days is a love story you haven’t seen before rooted in the hilarity and warmth of Indian-American culture."

“It is a character-driven film where more of the goodness and positive aspects of what you need to face during times of uncertainty is explored. Roshan knows how to craft a good story and that was evident in its execution,” said Cinedigm chief content officer Yolanda Macias. “Karan Soni and Geraldine Viswanathan bring impressive comedic timing and genuine emotion to their roles. We are thrilled to share this festival favorite with audiences everywhere.”

“Having worked with Karan when he was an actor on 'Safety Not Guaranteed' and later during his Directorial Debut in 'Room 104', I was thrilled when he and Roshan brought us this project,” said executive producer Duplass. “7 Days represents millions of stories, not only of where you were when this hell of a year happened, but who you were with when everything shifted. I think audiences will see themselves in these characters because they represent a real part of all of us, and hopefully, they are left with a feel-good high from this hilarious, unique, heartfelt story.”

After the film’s World Premiere at the Tribeca Film Festival, 7 Days went on to screen at festivals around the world including the Bentonville Film Festival (Best Narrative Feature), San Diego Asian Film Festival (Best Narrative Feature), Naples International Film Festival (Best First Feature), BFI London and the Nashville Film Festival. Sethi, Soni, and Viswanathan will next be honored in the New American Perspectives program at the Hawaii International Film Festival. This recognition celebrates immigrant contributions in cinema and the three filmmakers will also present a master class on their collaboration and their work in film and television during this time.

Cinedigm is eyeing an early 2022 US release date for 7 Days in theatres and on streaming. Worldwide distribution rights are still being negotiated.

Earlier this year, Cinedigm, the leading independent streaming entertainment company serving enthusiast fan bases, announced the formation of Cinedigm India after it finalised the acquisition of India-based, FoundationTV, a comprehensive video streaming platform provider. Cinedigm channels will launch in the region in early 2022 with plans to establish Cinedigm India as a key content distribution and licensing entity in India and all of Southeast Asia. This includes the expansion of Cinedigm’s current streaming channels and services, as well as the development of future, regionally focused services across AVOD/SVOD and free-ad, supported television video streaming platforms.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/18/thakur.jpg?itok=GbwFQfLH
I&B minister Anurag Thakur announces sops for shooting of foreign films in India

Union Minister for Information and Broadcasting Anurag Thakur on Wednesday inaugurated the India Pavilion at Cannes Film Market ‘Marche du Film’.

Movies International
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/18/modi.jpg?itok=Y4QeWwj8
India possesses immense potential to become the content hub of the world: PM Modi

India's prime minister Narendra Modi has expressed happiness on the country’s participation as ‘Country of Honour’ at the Cannes Film festival this year.

Movies International
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/13/50cc-moped.jpg?itok=rRo_dAIF
Bollywood Stars Get On a 50cc Moped

Did you know that scooters and mopeds are the most affordable form of transportation for most families in India? For the majority of Indian families, normal cars are just too expensive, which leads many of them to ride only mopeds when they need to go somewhere.

Movies Hindi
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/13/purplle.jpg?itok=k9UZdgEJ
MIIFF to be held in January, launches logo

Mumbai: The first Mumbaindia International Film Festival (MIIFF) will be held in January 2023. There will be six sections from world cinema to Marathi cinema.

Movies Hindi
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/11/prakash-jha.jpg?itok=xabOtwHW
Prakash Jha talks about filmmaking and his OTT debut at Goafest 2022

During the Goafest 2022, Indian film producer, director and screenwriter, Prakash Jha talked about foraying into films and OTT from documentaries. He shared his thoughts on his journey and experiences in the entertainment industry.

Movies Hindi
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/09/doctor-strange.jpg?itok=zEPSXnt4
Doctor Strange and the Multiverse of Madness creating magic at box office

The summer movie season soared to a magical start thanks to Doctor Strange and the Multiverse of Madness. The superhero action extravaganza grossed an estimated $185 million in ticket sales in its first weekend in US and Canadian theaters, the Walt Disney Co. said on Sunday.

Movies Hollywood
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/05/anurag-thakur1.jpg?itok=1XEP11C4
Cannes 2022: India to be official 'country of honour' at Cannes Marche’ Du Film

India will be the official country of honour at the upcoming Marche’ Du Film organised alongside the 75th edition of the Cannes Film Festival in France, announced union minister of information and broadcasting Anurag Thakur on Wednesday.

Movies International
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/04/anurag-thakur.jpg?itok=v3n4Lw2X
Cinema can play a major role in nation branding initiatives: Anurag Thakur

The union minister of information and broadcasting Anurag Thakur on Wednesday said that the globalisation of Indian cinema aided by a large diaspora has played a role in promoting India’s public diplomacy.

Movies Hindi
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/05/02/inox.jpg?itok=szX9GcwL
Inox Leisure reports Rs 706 crore revenues in FY22

Inox Leisure Ltd has announced the results for the financial year (FY) 2021-2022 as well as the fourth quarter (Q4) ended on 31 March.

Movies Hindi