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86% of users quit shopping apps after 4 weeks: new research from CleverTap

MUMBAI: CleverTap, the full-stack customer retention platform that helps consumer brands maximize customer lifetime value, today released the Industry Benchmarks for Ecommerce Apps.  For ecommerce brands, high customer acquisition costs (CACs) and price-sensitive buyers impact the overall customer...

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Upgrade to whole-mouth-health with New Colgate Total toothpaste

MUMBAI: Colgate-Palmolive (India) Limited, the market leader in Oral Care, has launched its New Colgate Total toothpaste with an innovative formula offering multiple benefits to provide superior Oral Care to protect not just the teeth, but also tongue, cheeks and gums. Hence, the New Colgate Total...

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Madame tussauds delhi unveils KFC’s zinger Aka ‘the original celebrity burger’

MUMBAI: In what is a historic first, Madame Tussauds, the world’s most famous wax attraction, welcomed the ‘Iconic Burger’ - Zinger at its location in Regal building in Connaught Place, New Delhi. Delighting burger-lovers since 1984 and loved in more than 120 countries, the Zinger is easily the...

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Paytm retains title sponsorship rights for BCCI's international & domestic seasons 2019-23

MUMBAI: The Board of Control for Cricket in India (BCCI) on Wednesday announced that One 97 Communications Pvt Ltd (Paytm) has retained the sponsorship rights for BCCI's international and domestic matches. The board revealed in a press release that the winning bid was at a price of Rs 326.8 crore...

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Be the #Changemaker with SEVEN by MS Dhoni’s New Collection

MUMBAI: Let your wardrobe evolve this spring by investing in the exciting new styles designed for young and energetic millennials. Crafted for all young #Changemakers out there, the collection encompasses a wide range of running and training apparel as well as accessories for all sports enthusiasts...

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