Mumbai: With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com’s Weekend Unwind—a series of informal chats that peek into the advertising minds of business executives through a fun lens in an attempt to get to know the person behind the title a little better.
In this week’s session, we have MX Player chief content officer Gautam Talwar. Talwar has over 20 years of experience in the content and entertainment industries.
His last role in advertising was that of chief strategy officer for Rediffusion Y&R; after which he founded Culture Chaat Inc., a company targeted at producing culturally insightful content for kids.
Talwar has two Cannes finalist certificates for Axe for two consecutive years, as well as a New York Silver and an EPICA Silver. He also won the campaign gold award for the best integrated marketing campaign for 2005 for Axe for the MENA region and the Unilever internal gold award for global brand activation of Axe. In addition, he is a silver "Effies" winner for the PSI campaign (Balbir Pasha).
Talwar’s constant sources of inspiration are music, movies, and spirituality. He is endlessly fascinated by unearthing insights and motivations that drive human behavior.
So, without further ado, here it goes…
- Your mantra for life
Live in the moment.
- A book you are currently reading / plan to read
“The TV Showrunner's Roadmap” - Neil Landau.
- Your fitness mantra, especially during the pandemic
Eat healthy/commit an hour daily to your body.
- Your comfort food
Peanuts & desserts.
- When the chips are down a quote/ philosophy that keeps you going
Jo man ka ho to accha jo na ho woh aur bhi accha (The plan for your life is always bigger than your imagination).
- Your guilty pleasure
TV news channels.
- When was the last time you tried something new?
Went camping in the desert last weekend. I also enjoy playing the guitar and cooking, which are newfound passions.
- A life lesson you learnt the hard way
Accepting WHAT IS!
- What gets you excited about life?
Telling stories.
- What’s on top of your bucket list?
A trip around the world by car.
- If you could give one piece of advice to your younger self, what would it be?
Don't be too hard on yourself... eventually it all works out for the best.
- One thing you would most like to change about the world
Respecting nature and leaving a conflict free world for the next generation.
- An activity that keeps you motivated/charged during tough times
Following my passions even during tough times has always kept me motivated.
- What lifts your spirits when life gets you down?
My family/music and OSHO.
- Your go-to stress buster
My daughter.
