MAM
Report on Shemaroo

Wavemaker India announces key leadership changes

Kishan Kumar MS elevated as chief growth officer

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/09/07/wavemaker.jpg?itok=g-66Lff9

NEW DELHI: In a major rejig, Wavemaker India has announced changes in executive leadership roles.


Kishan Kumar MS

Kishan Kumar MS is elevated and has taken on a larger role as chief growth officer.  Along with his new mandate, Kumar continues to lead Wavemaker South businesses across Bangalore, Chennai, Kerala and Hyderabad. Kishan has been with Wavemaker for the last 14 years and has played an instrumental role in building Wavemaker as one of the biggest media agencies in South India. Kishan’s vast experience across categories clubbed with his passion and innovation for brand building; make him well-suited to take on the new role.    


Premjeet Sodhi

Premjeet Sodhi transitions into chief strategy officer from his earlier profile of chief growth officer. Sodhi had joined Wavemaker in April this year after a 2-year stint with Mindshare Fulcrum as the agency head. He has rich experience of over 25 years spanning across many leading agencies where he has managed clients like Amazon, Reckitt, Kraft Heinz, Infoedge, and many more. His understanding of evolving media and managing core client capabilities will continue to be a great contributor to his new role.


Vishal Jacob

Vishal Jacob returns to Wavemaker India as chief digital officer after close to 2 years with GroupM as a principal consultant – change planning & transformation. Jacob has been in the GroupM ecosystem for over 14 years and has played a key role in anchoring the digital initiatives at Wavemaker and GroupM. He is also an author and a certified executive coach with a keen interest in behavioural sciences. His rich experience across brands, industries and markets will further propel Wavemaker’s leadership position in the digital space.


Sandeep Pandey

Sandeep Pandey, who leads product and strategy has been elevated as global head of analytics where he will be driving Wavemaker’s global practice on analytics. Sandeep has been with GroupM for the last 15 years in leadership positions across APAC markets. Sandeep came on board with Wavemaker in 2014 as Asia Pacific head of marketing effectiveness. Pandey has served clients in automotive, pharma, banking, consumer goods, food & beverages, technology and other industries across India, Singapore, Australia, China, Malaysia, Japan, and other key markets in the Asia Pacific. He will continue to be based out of Gurgaon as he transitions into his global role.

Wavemaker CEO south Asia Ajay Gupte said, “This has been an extraordinary year that has challenged us in many ways. These changes are designed to enhance our position and enable us to drive continuous growth for our clients, teams and other stakeholders. I am excited about these changes and look forward to creating some positive disruptions in the near future”.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/oreooo.jpg?itok=Y_Jfgk8P
Cookie crumbles: Oreo maker sues Parle over design infringement

NEW DELHI: Mondelez-owned food manufacturer Intercontinental Great Brands, the maker of Oreo biscuits, has moved the Delhi high court against Parle Products, alleging that the design of one of its biscuit brands is similar to that of its popular offering. Intercontinental has claimed that the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/havas.jpg?itok=6kzFqHZ-
Havas Creative India bags digital mandate for ITC's Bingo

NEW DELHI: ITC Foods has awarded the digital mandate for Bingo to Havas Creative following a multi-agency pitch. The mandate includes the complete portfolio of ITC’s salty snack offerings including sub-brands such as Bingo Chips, Mad Angles, Tedhe Medhe, NoRulz and any future launches. The account...

MAM Media and Advertising Account
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/disha.jpg?itok=KN17gPS0
Orra introduces ‘Desired’ with brand ambassador Disha Patani

NEW DELHI: Diamond jewellery brand Orra has added a new category to its brand portfolio, targeted at millennials, by introducing its Desired collection. The launch aims to further expand their contemporary jewellery line for the growing base of young women consumers. The new jewellery line is...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/kantar.jpg?itok=4qqxuypX
Deepender Rana is new Kantar South Asia general manager

Kantar has appointed Deepender Rana as general manager for its Insights division (formerly Kantar IMRB, TNS and Millward Brown) in the South Asia region. Rana was leading Kantar's Insights business in greater China.  

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/qa.jpg?itok=zYDeHQws
A BLUNT STORY launches sustainable sandals that call out the elephant in the room - petrochemicals

With this range, A Blunt StoryTM hopes to shed light on this reliance, one that can no longer be ignored and challenge the industry’s practices with its radical and pluralistic approach. The approach of a brand rooted in its geography, where the urgency is most felt. Where the effects can be seen,...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/03/mad.jpg?itok=4_IF0YD0
Madison BMB bags marketing mandate for NxtGen

NxtGen Datacenter & Cloud Technologies has roped in Madison BMB to build awareness and saliency for their revolutionary new cloud offering that delivers unprecedented price-performance.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/02/rata.jpg?itok=UPl-iL4t
Ratan Tata to exit Lenskart, makes a killing with 28X return on investment

NEW DELHI: It’s the basic rule of investing: buy and sell at the right price, at the right time. Mastery of this tenet is one of the reasons why Ratan Tata is among the most celebrated and venerated Indian businessmen. The billionaire is known for his angel investment in fledgling enterprises – and...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/02/cricket.jpg?itok=7niIiSH1
Viewership, fan engagement & brand visibility: Understanding the power of Cricket Live on TV

New Delhi: With the mini-auction for the world’s richest sports league over, all eyes are now on the brands that will ride high on the Indian Premier League (IPL) especially as it gears up for its fourteenth season this April. Even more so, after its huge success last year, amid the challenges...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/02/img.jpg?itok=pOh-5iyV
Infectious Advertising elevates Chirag Raheja to head of copy

NEW DELHI: Infectious Advertising has elevated Chirag Raheja to head of copy with immediate effect. In his new role, Raheja – previously a CD – will be responsible for raising the craft across brands in the agency’s roster. He will also mentor young writers at the agency. “I am both humbled and...

MAM Media and Advertising People

Sign up for our Newsletter

subscribe for latest stories

* indicates required