MAM
Report on Shemaroo

Shiprocket hires Amit Bhatia as vice president - marketing

He will increase the customer base, improve brand awareness and scale performance.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/05/12/photogrid_plus_1620810095146.jpg?itok=I6fCrKhO

NEW DELHI: Logistics start-up Shiprocket has brought on Amit Bhatia as vice president of its marketing division. He moves from BannerBuzz, where he was head of marketing.  

Bhatia's mandate is to increase the customer base, improve brand awareness and scale performance marketing to achieve growth.   

In a career spanning 15 years, he has also worked with Droom, Times Internet and Interactive Avenues.   

Shiprocket CEO and co-founder Saahil Goel said, “Shiprocket is fiercely expanding its leadership team as more businesses in India continue to join the digital bandwagon. To scale our services and drive innovation as India’s leading post-order fulfilment platform, we are pleased to welcome Amit Bhatia as our new vice president for marketing. A young, motivated professional with rich experience in marketing and a proven track record, we are confident that his analytical and strategic style of working will elevate Shiprocket towards greater heights.”  

Bhatia said, “I am thrilled to be a part of a distinguished platform such as Shiprocket in the next phase of my career. My plans for Shiprocket a few years down the line include scaling 5X, making it a default choice for e-commerce shipping for any d2c brand, and making it the most popular and used independent shipping platform. I look forward to working closely with the team to jointly achieve these goals.”   

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/18/interbrand.jpg?itok=-T7Dqbrh
Interbrand unveils top 30 brands set to revolutionise the US market

Mumbai: Global brand consultancy Interbrand launched its Breakthrough Brands 2021 report unveiling the top 30 brands set to take the US market by storm in the coming decade. From mobile banking developed specifically for Black and Latinx customers to secure messaging services and plant-derived...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/car24.jpg?itok=Nh_my-Z3
CARS24 expands operations to UAE and Australia

E-commerce platform for pre-owned vehicles, CARS24 is set to disrupt the used automobile ecosystem around the globe. The company has launched its business in Australia and UAE and is gearing up to launch business in Southeast Asian and Middle East countries this year.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/icc.jpg?itok=zMsNkvJE
ICC announces Upstox as Official Partner

The International Cricket Council (ICC) on Thursday announced a major long-term partnership with the homegrown investment platform Upstox.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/tiger.jpg?itok=JJybLGVw
ESPL ropes in Tiger Shroff as brand ambassador for its Esports league

The Esports Players League (ESPL) has roped in Bollywood actor Tiger Shroff as the brand ambassador for its first-ever franchise-based Esports league - ESports Premier League. The inaugural edition of the league began on 16 June.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/mpl.jpg?itok=QdlBiYsT
IOA ropes in MPL Sports Foundation as Principal Partner for Tokyo Olympics

Indian Olympic Association (IOA) on Thursday roped in MPL Sports Foundation, the community initiative of esports platform Mobile Premier League (MPL), as its principal partner for the upcoming global sports events.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/photogrid_plus_1623925141319.jpg?itok=auZl08NX
IKEA enters Bengaluru with eCommerce & mobile shopping app

Mumbai: Swedish home furnishing retailer IKEA on Thursday announced the launch of its eCommerce services and mobile shopping app in Bengaluru. The people of Bengaluru will now be able to choose from over 8,000+ functional and sustainable home furnishing products and solutions from the furnishing...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/photogrid_plus_1623925027045.jpg?itok=Szyi3VJW
MediaCom wins media mandate for Aqualite

Mumbai: MediaCom India, a GroupM media agency has been awarded the media mandate for Aqualite, manufacturer of men’s and women’s footwear. The mandate was bagged after a multi-agency pitch and will be serviced out of MediaCom’s Gurgaon office. The media duties include media strategy, planning,...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/fizz-800.jpg?itok=rIgGyXyQ
PepsiCo takes Parle Agro to court over 'For the Bold' tagline

Mumbai: PepsiCo India has filed a trademark violation case against Mumbai-based beverages major Parle Agro over the use of the tagline- 'For The Bold' by the latter for the beverage B Fizz launched last year. The US beverage and packaged food company moved the Delhi high court earlier this month...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/17/trade_desk.jpg?itok=xCBY3QSd
The Trade Desk Launches in India, appoints Tejinder Gill as General Manager

New Delhi: Global advertising technology firm, The Trade Desk has launched operations in India, and appointed Tejinder Gill as the company’s India general manager. Gill will lead the company’s business and growth strategy in India, helping Indian brands and publishers unleash the full potential of...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required